Giancarlo shares his story about being a full time college student and "doing marketing on the side" for a startup video game company. He tells us what he does in his marketing job and what he's studying in college. Giancarlo also shares the importance of networking and making connections with different people. Making connections was the way Giancarlo says he found his present job with a company that is actually based in Peru. Giancarlo also shares what he's learned about the field of marketing.
Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Short-term on-the-job training
Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.
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