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MARKETING FREELANCER: I Love Working WIth A Lot Of Different Companies

About this video 

Yasmin shares her story about working in marketing as a freelancer. She talks about what a typical day looks like for her and how she ended up going into business for herself. She also shares the valuable lessons she learned about being her own boss and provides practical advice for those wanting to strike out on their own.

Degree: Communications
Job Title: Marketing Freelancer

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Office, Indoor
Personal qualities
Personal Qualities
Creativity, Analytical skills, Written communication skills, Verbal communication skills, Teamwork, People skills, Organizational skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='0'>I'm a</span> <span m='400'>marketing</span> <span m='1050'>freelancer.</span> <span m='2020'>There's</span> <span m='2345'>really no</span> <span m='2670'>typical</span> <span m='3010'>day.</span> <span m='4170'>Since I</span> <span m='4652'>have</span> <span m='5134'>a lot</span> <span m='5616'>of different</span> <span m='6098'>accounts,</span> <span m='6580'>I do</span> <span m='7062'>different</span> <span m='7544'>things on different</span> <span m='8026'>days.</span> <span m='8508'>But when</span> <span m='8990'>I'm not</span> <span m='9472'>on a</span> <span m='9954'>specific</span> <span m='10436'>project,</span> <span m='10918'>which</span> <span m='11400'>could mean me</span> <span m='11882'>coming up</span> <span m='12364'>with strategy</span> <span m='12846'>or</span> <span m='13328'>designing</span> <span m='13810'>promotional</span> <span m='14292'>material</span> <span m='15740'>or</span> <span m='15870'>working</span> <span m='16200'>at</span> <span m='16300'>an</span> <span m='16430'>event</span> <span m='16690'>like</span> <span m='16890'>this</span> <span m='17100'>one,</span> <span m='17930'>I</span> <span m='18610'>will</span> <span m='18930'>be</span> <span m='19050'>looking</span> <span m='19330'>to see</span> <span m='20276'>what</span> <span m='20749'>new</span> <span m='21222'>companies</span> <span m='21695'>are looking</span> <span m='22168'>for business,</span> <span m='22641'>who's launching</span> <span m='23114'>something and</span> <span m='23587'>might need</span> <span m='24060'>some</span> <span m='24533'>help, and</span> <span m='25006'>going to</span> <span m='25479'>networking events.</span> </p><p><span m='26430'>I started</span> <span m='26780'>in actually sales</span> <span m='27090'>and</span> <span m='27190'>marketing</span> <span m='27600'>for</span> <span m='27800'>a really</span> <span m='28060'>big</span> <span m='28310'>company.</span> <span m='28645'>It</span> <span m='28980'>was</span> <span m='29190'>Clear</span> <span m='29510'>Channel,</span> <span m='29830'>which</span> <span m='30150'>is now</span> <span m='30420'>Entertainment,</span> <span m='30570'>which</span> <span m='30680'>is</span> <span m='31180'>now</span> <span m='31390'>Live</span> <span m='31610'>Nation.</span> <span m='32450'>And</span> <span m='32870'>I</span> <span m='32970'>did</span> <span m='33180'>marketing</span> <span m='33620'>and</span> <span m='33720'>sponsorship</span> <span m='34015'>sales</span> <span m='34310'>for</span> <span m='34640'>them,</span> <span m='34970'>and</span> <span m='35040'>I</span> <span m='35620'>realized</span> <span m='36090'>that I</span> <span m='36420'>loved working</span> <span m='36850'>with</span> <span m='36980'>a</span> <span m='37030'>lot</span> <span m='37220'>of</span> <span m='37310'>different</span> <span m='37670'>companies</span> <span m='38920'>and</span> <span m='39740'>having</span> <span m='39970'>a</span> <span m='40020'>lot</span> <span m='40140'>of different</span> <span m='40320'>responsibilities.</span> <span m='41480'>They</span> <span m='42390'>downsized</span> <span m='42920'>at</span> <span m='43050'>one</span> <span m='43300'>point,</span> <span m='44040'>and</span> <span m='44130'>I</span> <span m='44190'>was</span> <span m='44370'>laid</span> <span m='44670'>off.</span> <span m='45260'>And</span> <span m='45410'>one</span> <span m='45540'>of</span> <span m='45660'>my</span> <span m='46010'>clients</span> <span m='47210'>there</span> <span m='47660'>suggested</span> <span m='47990'>my</span> <span m='48140'>trying</span> <span m='48420'>to</span> <span m='48510'>go</span> <span m='48660'>on</span> <span m='48940'>and doing it</span> <span m='49270'>on my</span> <span m='49400'>own.</span> <span m='49875'>And since</span> <span m='50350'>I had</span> <span m='50804'>no</span> <span m='51258'>options,</span> <span m='51712'>I did it</span> <span m='52166'>as</span> <span m='52317'>my</span> <span m='52468'>own</span> <span m='52620'>while I was</span> <span m='53074'>looking for</span> <span m='53528'>full-time</span> <span m='53982'>work</span> <span m='54436'>and it just</span> <span m='54890'>continued</span> <span m='55360'>to</span> <span m='55500'>build.</span> </p><p><span m='56756'>That the</span> <span m='57200'>taxes</span> <span m='57840'>are</span> <span m='58150'>a</span> <span m='58250'>lot,</span> <span m='59390'>and you</span> <span m='59820'>have</span> <span m='60100'>to</span> <span m='60200'>put</span> <span m='60380'>away</span> <span m='61110'>enough</span> <span m='61550'>money</span> <span m='61880'>for</span> <span m='62210'>taxes at</span> <span m='62540'>the</span> <span m='62770'>end</span> <span m='62930'>of</span> <span m='63020'>the</span> <span m='63110'>year</span> <span m='65084'>and</span> <span m='65540'>enough</span> <span m='65710'>money</span> <span m='65940'>for</span> <span m='66060'>your</span> <span m='66230'>own</span> <span m='66390'>medical</span> <span m='66740'>expenses.</span> <span m='69120'>But</span> <span m='69596'>it's</span> <span m='70072'>more</span> <span m='70550'>fun</span> <span m='70800'>than</span> <span m='70960'>I</span> <span m='71040'>thought</span> <span m='71260'>it</span> <span m='71370'>would</span> <span m='71520'>be,</span> <span m='71650'>but</span> <span m='71780'>it's</span> <span m='71950'>also</span> <span m='72740'>a</span> <span m='72830'>lot</span> <span m='73050'>of</span> <span m='73160'>work,</span> <span m='73690'>administrative.</span> <span m='74440'>It's</span> <span m='74590'>not</span> <span m='74780'>just</span> <span m='74950'>doing</span> <span m='75130'>what</span> <span m='75220'>you</span> <span m='75380'>like,</span> <span m='75680'>which</span> <span m='75980'>for me</span> <span m='76280'>is</span> <span m='76580'>marketing.</span> <span m='77180'>You</span> <span m='77480'>have to</span> <span m='77780'>run</span> <span m='78080'>your</span> <span m='78380'>own business.</span> </p><p><span m='78680'>Freelance</span> <span m='78980'>in</span> <span m='79580'>marketing,</span> <span m='80180'>I</span> <span m='80480'>think</span> <span m='80780'>is very</span> <span m='81080'>difficult,</span> <span m='81380'>and you</span> <span m='81680'>have to make</span> <span m='81980'>sure</span> <span m='82280'>you're really</span> <span m='82580'>dedicated</span> <span m='82880'>to doing</span> <span m='83180'>it</span> <span m='85280'>and</span> <span m='85580'>not live</span> <span m='85880'>above</span> <span m='86180'>your means</span> <span m='87080'>for</span> <span m='87380'>sure.</span> <span m='87980'>But if</span> <span m='88280'>you're freelancing</span> <span m='88880'>in something</span> <span m='89180'>else,</span> <span m='90080'>in tech,</span> <span m='90380'>or if</span> <span m='90680'>you're</span> <span m='90980'>developer</span> <span m='91280'>I</span> <span m='91580'>think</span> <span m='91880'>it's</span> <span m='92180'>much</span> <span m='92480'>easier.</span> <span m='92780'>You just</span> <span m='93080'>have</span> <span m='93380'>familiarize</span> <span m='93680'>yourself</span> <span m='93980'>with</span> <span m='94880'>how</span> <span m='95180'>to do</span> <span m='95480'>taxes</span> <span m='95780'>and</span> <span m='96080'>running</span> <span m='96380'>a</span> <span m='96680'>business</span> <span m='96980'>and</span> <span m='97280'>getting</span> <span m='97580'>business</span> <span m='97880'>licenses.</span> </p>","file":{"id":305226,"video_id":"2786519134001","name":"1390-Yasmin-p-MarketingFreelancer","duration":99219,"thumbnail_url":null}});