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Tourist 2660431221001 2733373598001 vs 52560b03e4b0bd174f253945 672293878001

MARKETING ASSOCIATE: Working In The Healthcare Field

About this video 

This marketing associate for a medical company works closely with engineers to develop products and promotes the products to surgeons and medical facilities. Find out what she wishes she knew before she graduated!

Degree: Microbiological Sciences and Immunology
Job Title: Marketing Associate

Job Summary: Market Research Analysts and Marketing Specialists

Job Description

Market research analysts study market conditions in local, regional, or national areas to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price. Market research analysts work in nearly every industry. They may work with the public to gather information and data, but they generally work at a computer, collecting and analyzing marketing data and preparing reports.

On-the-Job Training

short-term on-the-job training

Certification Requirement
Recommended by the Professional Researcher Certification (PRC).

Quick Facts

Average salary
Average salary
National Statistic Change Location
$35,000 - $115,000
Projected job growth
Projected Job Growth
35 to 45 percent
Typical schedule
Typical schedule
Typical workplace
Typical workplace
Indoor, Office, Travel
Personal qualities
Personal Qualities
Analytical skills, Detail oriented, Problem solving skills, Verbal communication skills, Written communication skills, Organizational skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='1110'>So</span> <span m='1290'>what</span> <span m='1460'>do</span> <span m='1510'>you</span> <span m='1600'>do,</span> <span m='1930'>and</span> <span m='2820'>what</span> <span m='2970'>are</span> <span m='2990'>you</span> <span m='3080'>doing</span> <span m='3480'>on a</span> <span m='3730'>day-to-day</span> <span m='3830'>basis?</span> </p><p><span m='4690'>So</span> <span m='4910'>I'm</span> <span m='5250'>in</span> <span m='5590'>marketing</span> <span m='5990'>for a</span> <span m='6460'>medical</span> <span m='6930'>device</span> <span m='7330'>company.</span> <span m='7570'>What</span> <span m='7700'>that</span> <span m='7860'>means</span> <span m='8210'>is</span> <span m='8370'>it's a</span> <span m='8490'>lot</span> <span m='8710'>of</span> <span m='8900'>marketing</span> <span m='9380'>to</span> <span m='9800'>surgeons</span> <span m='10080'>and</span> <span m='10360'>facilities</span> <span m='10720'>and</span> <span m='11080'>showing</span> <span m='11290'>new</span> <span m='11690'>products.</span> <span m='12560'>It</span> <span m='12720'>also</span> <span m='12930'>means</span> <span m='13050'>I</span> <span m='13170'>work</span> <span m='13330'>closely</span> <span m='13630'>with</span> <span m='13800'>engineers</span> <span m='14670'>to</span> <span m='15100'>develop</span> <span m='15420'>new</span> <span m='15540'>products</span> <span m='16450'>as</span> <span m='16580'>well</span> <span m='16730'>as</span> <span m='16840'>work</span> <span m='17050'>closely</span> <span m='17210'>with our</span> <span m='17460'>sales</span> <span m='17820'>force,</span> <span m='18085'>so</span> <span m='18350'>giving</span> <span m='18777'>them</span> <span m='19204'>the tools</span> <span m='19631'>the need</span> <span m='20060'>in order</span> <span m='20520'>to</span> <span m='20850'>go out and</span> <span m='21180'>show</span> <span m='21530'>customers</span> <span m='22030'>what</span> <span m='22434'>products</span> <span m='22838'>we offer.</span> </p><p><span m='24050'>And</span> <span m='24270'>what was</span> <span m='24600'>your</span> <span m='24730'>career</span> <span m='25040'>and</span> <span m='25120'>educational</span> <span m='25420'>path?</span> </p><p><span m='26560'>So</span> <span m='27685'>let's</span> <span m='28070'>see,</span> <span m='28320'>I</span> <span m='28390'>went</span> <span m='28530'>to</span> <span m='28630'>college</span> <span m='28915'>for</span> <span m='29560'>human</span> <span m='29920'>biology.</span> <span m='30600'>I originally</span> <span m='30990'>thought I</span> <span m='31240'>was going</span> <span m='31350'>to be</span> <span m='31550'>pre-med,</span> <span m='32250'>so I did</span> <span m='32560'>the whole</span> <span m='32925'>four</span> <span m='33210'>years,</span> <span m='33430'>pre-med,</span> <span m='33840'>take</span> <span m='34240'>the</span> <span m='34350'>MCAT.</span> <span m='35655'>And</span> <span m='36090'>then</span> <span m='36420'>realized</span> <span m='36880'>kind of</span> <span m='37340'>towards</span> <span m='37570'>the</span> <span m='37690'>end</span> <span m='38040'>that it</span> <span m='38100'>wasn't</span> <span m='38490'>really</span> <span m='38720'>where</span> <span m='38850'>my</span> <span m='38960'>passion</span> <span m='39360'>lied</span> <span m='39834'>in terms</span> <span m='40308'>of going</span> <span m='40782'>to school</span> <span m='41256'>for</span> <span m='41730'>10</span> <span m='42204'>to 12</span> <span m='42680'>more</span> <span m='42830'>years.</span> <span m='43865'>So I looked</span> <span m='44200'>at other</span> <span m='44390'>opportunities.</span> <span m='45120'>Still</span> <span m='45360'>wanted to</span> <span m='45810'>stay in the</span> <span m='46030'>health care</span> <span m='46190'>field.</span> <span m='46870'>So that's</span> <span m='47170'>when</span> <span m='47430'>I</span> <span m='47560'>looked</span> <span m='47830'>into</span> <span m='48220'>medical</span> <span m='48380'>device.</span> <span m='48890'>It's still a</span> <span m='49020'>great</span> <span m='49220'>opportunity</span> <span m='49660'>to</span> <span m='50080'>help</span> <span m='50500'>patients</span> <span m='50760'>and kind of</span> <span m='51020'>be at</span> <span m='51460'>the</span> <span m='51760'>forefront</span> <span m='52160'>of</span> <span m='52210'>medicine.</span> <span m='53410'>So that's</span> <span m='53680'>how I</span> <span m='53820'>got</span> <span m='54040'>into</span> <span m='54900'>medical</span> <span m='55100'>device.</span> </p><p><span m='56226'>Perfect.</span> <span m='57160'>And</span> <span m='57530'>what do</span> <span m='57790'>you wish</span> <span m='57970'>you knew</span> <span m='58530'>when</span> <span m='58710'>you</span> <span m='58820'>started</span> <span m='59110'>your career</span> <span m='59230'>that</span> <span m='59660'>you</span> <span m='59860'>know</span> <span m='60020'>now?</span> </p><p><span m='61386'>I think</span> <span m='61800'>what I wish</span> <span m='62000'>I knew--</span> <span m='62360'>it</span> <span m='62720'>goes</span> <span m='62960'>back</span> <span m='63410'>a little</span> <span m='63640'>bit before I</span> <span m='63730'>started</span> <span m='63970'>my</span> <span m='64050'>career,</span> <span m='64420'>but</span> <span m='64730'>more</span> <span m='65319'>knowing</span> <span m='65610'>that a</span> <span m='65710'>lot</span> <span m='65940'>of</span> <span m='66060'>opportunities</span> <span m='66570'>were</span> <span m='66700'>out</span> <span m='66890'>there.</span> <span m='67160'>So</span> <span m='67970'>like I</span> <span m='68150'>mentioned,</span> <span m='68720'>I was</span> <span m='69070'>pre-med</span> <span m='69380'>for</span> <span m='69570'>four</span> <span m='69780'>years,</span> <span m='70240'>did</span> <span m='70300'>the</span> <span m='70410'>whole</span> <span m='71010'>thing,</span> <span m='71400'>and then</span> <span m='71750'>realized</span> <span m='72040'>there's</span> <span m='72130'>a</span> <span m='72190'>lot</span> <span m='72370'>more</span> <span m='72510'>opportunities</span> <span m='72960'>outside</span> <span m='73360'>of that.</span> <span m='73670'>So really,</span> <span m='74030'>just</span> <span m='74450'>at the</span> <span m='74890'>very</span> <span m='75360'>beginning,</span> <span m='75930'>I</span> <span m='76070'>recommend</span> <span m='76620'>you</span> <span m='76880'>look</span> <span m='77250'>at</span> <span m='77320'>all the</span> <span m='77700'>opportunities</span> <span m='78050'>available</span> <span m='78490'>to you and</span> <span m='78880'>realize</span> <span m='79300'>that</span> <span m='79560'>if</span> <span m='79810'>there's a</span> <span m='80220'>job</span> <span m='80460'>you</span> <span m='80560'>want</span> <span m='80660'>to</span> <span m='80720'>do,</span> <span m='80890'>it's</span> <span m='81110'>probably</span> <span m='81450'>out there.</span> </p>","file":{"id":167805,"video_id":"2733373706001","name":"124770600","duration":81873,"thumbnail_url":null}});