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CHANNEL MARKETING MANAGER: Marketing Is Fun And Exciting

About this video 

Ouafae, a channel marketing manager, recruits partners to sell their product. She helps their partners with accessing training content and understanding the product well enough to be able to sell it. She tells us that she wishes she tried to learn math properly in school because it is necessary and applicable to many aspects of daily life.

Degree: International Business - Marketing
Job Title: Channel Marketing Manager

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Indoor, Office
Personal qualities
Personal Qualities
Analytical skills, Creativity, Organizational skills, People skills, Teamwork, Verbal communication skills, Written communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='320'>Hi.</span> <span m='1310'>I</span> <span m='1720'>actually</span> <span m='2090'>work</span> <span m='2410'>as</span> <span m='2540'>a</span> <span m='2610'>channel</span> <span m='2920'>marketing</span> <span m='3330'>manager.</span> <span m='3910'>What</span> <span m='4080'>I</span> <span m='4200'>do</span> <span m='4520'>exactly,</span> <span m='5080'>is</span> <span m='5500'>I</span> <span m='5830'>recruit</span> <span m='6060'>channel</span> <span m='6340'>partners</span> <span m='7100'>to</span> <span m='7230'>sell</span> <span m='7900'>our</span> <span m='8140'>product.</span> <span m='9452'>That's</span> <span m='9890'>pretty</span> <span m='10360'>much</span> <span m='10590'>what</span> <span m='10690'>I</span> <span m='10810'>do.</span> </p><p><span m='11170'>So</span> <span m='11330'>a</span> <span m='11400'>typical</span> <span m='11790'>day</span> <span m='12070'>will</span> <span m='12340'>be</span> <span m='13330'>working</span> <span m='13790'>with</span> <span m='13920'>the</span> <span m='13970'>partners</span> <span m='14430'>getting</span> <span m='14720'>them</span> <span m='15880'>access</span> <span m='16370'>to</span> <span m='16750'>the</span> <span m='16850'>portal</span> <span m='17250'>where</span> <span m='17380'>they</span> <span m='17510'>can</span> <span m='17700'>find</span> <span m='17990'>all</span> <span m='18290'>the</span> <span m='18590'>information</span> <span m='18850'>they</span> <span m='19110'>need</span> <span m='19690'>to</span> <span m='19790'>become</span> <span m='20030'>successful</span> <span m='21010'>as</span> <span m='21340'>far</span> <span m='21680'>as</span> <span m='22650'>content,</span> <span m='23700'>training.</span> <span m='24970'>I</span> <span m='25420'>usually</span> <span m='25830'>work</span> <span m='26060'>with</span> <span m='26200'>them</span> <span m='26330'>to</span> <span m='26430'>give</span> <span m='26560'>them</span> <span m='26710'>training</span> <span m='27090'>so</span> <span m='27200'>they</span> <span m='27310'>can</span> <span m='27470'>become</span> <span m='27710'>certified,</span> <span m='28340'>so</span> <span m='28430'>they</span> <span m='28550'>can</span> <span m='28730'>go</span> <span m='28890'>out</span> <span m='29150'>there</span> <span m='29290'>and</span> <span m='29400'>sell</span> <span m='29560'>the</span> <span m='29640'>product,</span> <span m='30120'>and</span> <span m='30730'>understand</span> <span m='31390'>[INAUDIBLE]</span> <span m='31780'>what</span> <span m='31940'>the</span> <span m='32020'>product</span> <span m='32400'>does.</span> </p><p><span m='33690'>I</span> <span m='34550'>studied</span> <span m='35060'>marketing</span> <span m='35630'>and</span> <span m='35900'>international</span> <span m='36220'>business.</span> <span m='36960'>I</span> <span m='37120'>am</span> <span m='37280'>double</span> <span m='37720'>major</span> <span m='39300'>in</span> <span m='39480'>marketing.</span> <span m='40430'>And</span> <span m='41480'>I</span> <span m='41840'>ended</span> <span m='42110'>up</span> <span m='42240'>doing</span> <span m='42490'>Channel</span> <span m='42980'>by</span> <span m='43260'>coincidence.</span> <span m='44930'>I</span> <span m='45100'>just</span> <span m='45370'>like</span> <span m='46370'>working</span> <span m='46580'>with</span> <span m='46720'>Channel</span> <span m='46900'>partners.</span> <span m='47490'>&nbsp;</span> <span m='49670'>I</span> <span m='49800'>have</span> <span m='49980'>both</span> <span m='50540'>bachelor</span> <span m='50800'>degrees</span> <span m='51490'>and</span> <span m='51810'>master</span> <span m='52280'>degree.</span> <span m='53170'>And</span> <span m='54100'>marketing</span> <span m='54380'>is</span> <span m='54660'>just</span> <span m='54910'>fun,</span> <span m='55270'>exciting,</span> <span m='55480'>exciting.</span> <span m='55950'>That's why</span> <span m='56160'>I</span> <span m='56320'>like</span> <span m='56590'>it.</span> <span m='58250'>You</span> <span m='58570'>can</span> <span m='58750'>be</span> <span m='58860'>creative.</span> <span m='59530'>You</span> <span m='59760'>can</span> <span m='61020'>do</span> <span m='61120'>a</span> <span m='61190'>lot</span> <span m='61430'>of</span> <span m='61540'>activities.</span> <span m='62000'>You</span> <span m='62140'>travel</span> <span m='62530'>a</span> <span m='62590'>lot</span> <span m='62870'>with</span> <span m='63130'>events,</span> <span m='63840'>and</span> <span m='64569'>meeting</span> <span m='65120'>partners.</span> <span m='65750'>So</span> <span m='66000'>I</span> <span m='66120'>prefer</span> <span m='66490'>marketing</span> <span m='66950'>over</span> <span m='67180'>sales.</span> <span m='67650'>That's</span> <span m='67930'>why</span> <span m='68130'>I'm</span> <span m='68230'>doing what</span> <span m='68520'>I'm</span> <span m='68650'>doing.</span> </p><p><span m='70040'>I</span> <span m='70150'>think</span> <span m='70560'>I</span> <span m='70730'>wish</span> <span m='71400'>I</span> <span m='71560'>knew</span> <span m='71990'>when</span> <span m='72150'>I</span> <span m='72190'>was</span> <span m='72360'>in</span> <span m='72460'>high</span> <span m='72660'>school</span> <span m='73130'>that</span> <span m='74480'>math</span> <span m='74990'>is</span> <span m='75200'>very</span> <span m='75550'>important.</span> <span m='76670'>Back</span> <span m='76980'>then,</span> <span m='77956'>I</span> <span m='78300'>know</span> <span m='78710'>that</span> <span m='79220'>I'm</span> <span m='79370'>smart,</span> <span m='80000'>but</span> <span m='80150'>I</span> <span m='80220'>didn't</span> <span m='80690'>think</span> <span m='80990'>that</span> <span m='81790'>math</span> <span m='82160'>was</span> <span m='82440'>fun.</span> <span m='82720'>So</span> <span m='82890'>I</span> <span m='83020'>just</span> <span m='83370'>didn't</span> <span m='84300'>focus</span> <span m='84640'>too</span> <span m='84760'>much</span> <span m='85050'>on</span> <span m='85220'>it.</span> <span m='85500'>But</span> <span m='85700'>now</span> <span m='86110'>that</span> <span m='86260'>I'm</span> <span m='86390'>older,</span> <span m='86970'>I</span> <span m='87240'>realize</span> <span m='87660'>the</span> <span m='87740'>importance</span> <span m='88410'>of</span> <span m='88540'>math.</span> <span m='89530'>And</span> <span m='90240'>I</span> <span m='90340'>just</span> <span m='90610'>wish</span> <span m='91040'>I</span> <span m='91190'>was</span> <span m='91580'>better</span> <span m='91940'>at</span> <span m='92290'>it,</span> <span m='92530'>and</span> <span m='92640'>had</span> <span m='92790'>learned</span> <span m='93130'>it</span> <span m='93310'>properly,</span> <span m='94200'>because</span> <span m='94440'>I</span> <span m='94530'>know</span> <span m='94720'>I</span> <span m='94830'>can</span> <span m='95030'>apply</span> <span m='95390'>it</span> <span m='95540'>in</span> <span m='96330'>all</span> <span m='96600'>aspects</span> <span m='97070'>of</span> <span m='97210'>my</span> <span m='97370'>daily</span> <span m='97820'>life.</span> </p><p><span m='98060'>Even</span> <span m='98360'>though</span> <span m='98540'>I'm</span> <span m='98750'>a</span> <span m='98800'>marketing</span> <span m='99240'>person,</span> <span m='100030'>I</span> <span m='100170'>deal</span> <span m='100400'>with</span> <span m='100550'>the</span> <span m='100630'>accounting</span> <span m='101120'>people.</span> <span m='101430'>I</span> <span m='101520'>deal</span> <span m='101850'>with</span> <span m='101980'>the</span> <span m='102060'>finance</span> <span m='102540'>people.</span> <span m='103330'>Even</span> <span m='103530'>my</span> <span m='103670'>personal</span> <span m='104120'>life,</span> <span m='104400'>my</span> <span m='104560'>banking</span> <span m='104880'>and</span> <span m='105090'>everything.</span> <span m='105600'>So</span> <span m='106310'>math</span> <span m='106590'>is</span> <span m='106870'>important,</span> <span m='107930'>trust</span> <span m='108370'>me.</span> <span m='108630'>It</span> <span m='108810'>is</span> <span m='109010'>very,</span> <span m='109440'>very</span> <span m='109760'>important.</span> <span m='110190'>And</span> <span m='110340'>even</span> <span m='110550'>if</span> <span m='110650'>you</span> <span m='110740'>don't</span> <span m='110940'>like</span> <span m='111230'>it,</span> <span m='111740'>try</span> <span m='111980'>to</span> <span m='112160'>learn</span> <span m='112460'>it,</span> <span m='112590'>because</span> <span m='112860'>it</span> <span m='112910'>will</span> <span m='113080'>take you</span> <span m='113420'>places.</span> </p>","file":{"id":355639,"video_id":"3200523807001","name":"1992-Ouafae-ChannelMarketing1","duration":115009,"thumbnail_url":null}});