Ouafae, a channel marketing manager, describes the challenges of her job, what she likes most, her key decisions, and how difficult getting into the industry is. She tells us that traveling a lot was key to her career because you have to understand how to do business with other cultures, which is not as easy as you would think.
Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Short-term on-the-job training
Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.
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