× We offer our visitors 5 free video views. Download the free iOS app here for access to thousands of videos. Schools may contact us for full platform access.
Tourist 2660431221001 3217706554001 vs 53028576e4b0b5583ed24eb6 1592194011001
Tags:

FIELD MARKETING MANAGER, IN-DEPTH: Pushing A Brand From The Ground Up

About this video 

Jorge, a field marketing manager, describes the challenges of his job, what he likes most, his key decisions, how difficult getting into the industry is, and his work-life balance. His current job is teaching him how to sell a brand from the ground up, which Jorge tells us will be useful when he starts his own business.

Job Title: Field Marketing Manager

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Office, Indoor
Personal qualities
Personal Qualities
Creativity, Analytical skills, Written communication skills, Verbal communication skills, Teamwork, People skills, Organizational skills

PathSource provides free English transcriptions for each of our informational interviews on video which will appear here after you have signed in. Our advanced transcriptions are highly interactive. They scroll down automatically as the video plays and users can jump to a specific part of the video by clicking on any word in the transcript.

For a small fee, we offer transcriptions in different languages, making PathSource a great tool for English Language Learners. This feature is currently available for customers in the education field only.

Please contact us at support@pathsoruce.com if you have any questions or would like to get a price quote for advanced transcripts offered in a second language.

P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='660'>What do</span> <span m='760'>I</span> <span m='860'>like</span> <span m='960'>most</span> <span m='1250'>about</span> <span m='1500'>my</span> <span m='1660'>job?</span> <span m='3030'>The</span> <span m='3180'>fact</span> <span m='3510'>that</span> <span m='3630'>it's</span> <span m='3810'>teaching</span> <span m='4220'>me</span> <span m='4650'>business</span> <span m='5260'>skills</span> <span m='5620'>and</span> <span m='5710'>how</span> <span m='5850'>to</span> <span m='5960'>run</span> <span m='7490'>a</span> <span m='7880'>business,</span> <span m='9000'>in</span> <span m='9150'>general.</span> <span m='9540'>Because</span> <span m='9900'>of</span> <span m='9970'>the</span> <span m='10050'>fact</span> <span m='10370'>that</span> <span m='11170'>we're</span> <span m='11460'>dealing</span> <span m='11860'>with</span> <span m='13270'>the</span> <span m='13480'>consumers</span> <span m='14090'>and</span> <span m='14190'>the</span> <span m='14290'>customers</span> <span m='15430'>on</span> <span m='15590'>a</span> <span m='15630'>daily</span> <span m='15960'>basis.</span> <span m='16610'>Because</span> <span m='16960'>we're</span> <span m='17190'>dealing</span> <span m='17500'>with</span> <span m='18120'>future</span> <span m='18580'>consumers</span> <span m='19170'>and</span> <span m='19270'>future</span> <span m='19570'>customers</span> <span m='20620'>every</span> <span m='20980'>day.</span> <span m='21270'>So</span> <span m='21460'>really,</span> <span m='21830'>when</span> <span m='21990'>it</span> <span m='22060'>comes</span> <span m='22270'>down</span> <span m='22470'>to it--</span> <span m='23130'>you're</span> <span m='23290'>dealing</span> <span m='23610'>with</span> <span m='23760'>the</span> <span m='23890'>client,</span> <span m='25210'>consumers--</span> <span m='27760'>you</span> <span m='27960'>know</span> <span m='28140'>how</span> <span m='28290'>to</span> <span m='28460'>push</span> <span m='28790'>out</span> <span m='29090'>a</span> <span m='29420'>brand</span> <span m='29850'>and</span> <span m='29960'>actually</span> <span m='30580'>get</span> <span m='30730'>it</span> <span m='30840'>started</span> <span m='31150'>from</span> <span m='31290'>the</span> <span m='31380'>ground</span> <span m='31700'>up</span> <span m='32430'>to</span> <span m='32560'>a</span> <span m='32640'>point</span> <span m='32930'>where</span> <span m='33120'>once</span> <span m='33330'>you</span> <span m='33420'>have</span> <span m='33610'>your</span> <span m='33760'>own</span> <span m='33900'>business</span> <span m='34360'>you</span> <span m='34480'>already</span> <span m='34710'>know</span> <span m='34990'>exactly</span> <span m='35570'>what</span> <span m='35810'>people</span> <span m='36060'>want.</span> <span m='36940'>What's</span> <span m='37780'>expected.</span> <span m='38780'>Keep</span> <span m='38960'>giving</span> <span m='39250'>people</span> <span m='39560'>new</span> <span m='39750'>stuff.</span> <span m='41880'>That's</span> <span m='42100'>one</span> <span m='42300'>thing</span> <span m='42450'>that I</span> <span m='42580'>actually</span> <span m='43580'>look</span> <span m='43830'>forward</span> <span m='44200'>to</span> <span m='45190'>starting</span> <span m='45510'>my</span> <span m='45630'>own</span> <span m='45790'>business.</span> </p><p><span m='46580'>What's</span> <span m='46800'>most</span> <span m='47100'>challenging</span> <span m='48200'>is</span> <span m='48350'>to</span> <span m='48480'>stay</span> <span m='48750'>creative.</span> <span m='49780'>It</span> <span m='49930'>should</span> <span m='50230'>be</span> <span m='50360'>challenging,</span> <span m='50890'>because</span> <span m='51250'>if</span> <span m='51390'>it's</span> <span m='51520'>not</span> <span m='51680'>a</span> <span m='51740'>challenge</span> <span m='52100'>then</span> <span m='52190'>it's</span> <span m='52320'>not</span> <span m='52480'>worth</span> <span m='52690'>it.</span> <span m='53210'>The</span> <span m='53330'>one</span> <span m='53480'>thing</span> <span m='53620'>that</span> <span m='53760'>I</span> <span m='53820'>learned</span> <span m='54120'>in</span> <span m='54220'>this</span> <span m='54440'>job</span> <span m='54730'>is</span> <span m='54860'>that</span> <span m='55400'>if</span> <span m='55770'>you</span> <span m='55920'>love</span> <span m='56130'>what</span> <span m='56320'>you</span> <span m='56460'>do</span> <span m='56820'>you</span> <span m='56860'>will</span> <span m='57000'>never</span> <span m='57200'>work</span> <span m='57420'>a day</span> <span m='57500'>in your</span> <span m='57830'>life.</span> <span m='58160'>So</span> <span m='58440'>it's</span> <span m='60010'>not</span> <span m='60230'>so</span> <span m='60370'>much--</span> <span m='61610'>don't</span> <span m='61740'>look</span> <span m='61990'>for</span> <span m='62160'>a</span> <span m='62230'>job,</span> <span m='62600'>look</span> <span m='62820'>for</span> <span m='62990'>a</span> <span m='63020'>career.</span> </p><p><span m='63910'>The key</span> <span m='64200'>decision</span> <span m='64819'>that</span> <span m='64950'>I</span> <span m='65010'>had</span> <span m='65180'>to</span> <span m='65280'>take</span> <span m='65650'>in</span> <span m='65790'>order</span> <span m='66040'>for me</span> <span m='66360'>get</span> <span m='66620'>to where I'm</span> <span m='66950'>at</span> <span m='67280'>today.</span> <span m='68010'>When</span> <span m='68160'>they</span> <span m='68260'>go</span> <span m='68410'>to</span> <span m='68500'>college</span> <span m='68860'>there's</span> <span m='69010'>some</span> <span m='69160'>people</span> <span m='69370'>that</span> <span m='69500'>are</span> <span m='69600'>going</span> <span m='69860'>to</span> <span m='69980'>be</span> <span m='70210'>employees</span> <span m='71550'>at</span> <span m='71700'>a</span> <span m='71760'>job</span> <span m='72170'>and</span> <span m='72410'>be</span> <span m='72600'>employees.</span> <span m='73320'>I</span> <span m='73360'>want</span> <span m='73550'>to</span> <span m='73600'>be</span> <span m='73760'>an</span> <span m='73840'>employer.</span> <span m='74590'>So</span> <span m='74740'>that's</span> <span m='75290'>where</span> <span m='75450'>I</span> <span m='75560'>had</span> <span m='75770'>to</span> <span m='75930'>change</span> <span m='76310'>that.</span> <span m='77540'>I</span> <span m='77710'>actually</span> <span m='77990'>want</span> <span m='78260'>to</span> <span m='78380'>employ</span> <span m='79280'>dozens,</span> <span m='79750'>and</span> <span m='79880'>thousands,</span> <span m='80410'>and</span> <span m='80530'>millions</span> <span m='80850'>of</span> <span m='80940'>people</span> <span m='81610'>instead</span> <span m='81870'>of</span> <span m='81940'>just</span> <span m='82190'>be</span> <span m='82340'>an</span> <span m='82460'>employee</span> <span m='83120'>and</span> <span m='83310'>waiting</span> <span m='83630'>on</span> <span m='83740'>somebody</span> <span m='84110'>to</span> <span m='84680'>throw a</span> <span m='85010'>command</span> <span m='85360'>at me.</span> <span m='86050'>I'm</span> <span m='86240'>doing</span> <span m='86530'>it</span> <span m='86590'>myself.</span> <span m='87340'>So</span> <span m='87500'>that's</span> <span m='90430'>where</span> <span m='90580'>I</span> <span m='90630'>come</span> <span m='90840'>about</span> <span m='91520'>and</span> <span m='91610'>that was</span> <span m='91880'>one</span> <span m='92050'>of</span> <span m='92090'>the</span> <span m='92180'>biggest</span> <span m='92540'>things</span> <span m='92730'>that</span> <span m='92870'>I</span> <span m='92950'>had</span> <span m='93160'>to</span> <span m='93290'>actually</span> <span m='93660'>realize</span> <span m='94190'>and</span> <span m='94300'>actually</span> <span m='94650'>go</span> <span m='94830'>forward</span> <span m='95185'>with.</span> </p><p><span m='96200'>It's</span> <span m='96430'>something</span> <span m='96710'>that</span> <span m='96870'>you</span> <span m='97010'>love</span> <span m='97300'>to</span> <span m='97460'>do.</span> <span m='97740'>So</span> <span m='97940'>once</span> <span m='98620'>you</span> <span m='98740'>love</span> <span m='98920'>to</span> <span m='99040'>do</span> <span m='99230'>this</span> <span m='99480'>right</span> <span m='99670'>here</span> <span m='100630'>it's</span> <span m='100840'>not</span> <span m='101060'>really</span> <span m='101270'>that</span> <span m='101460'>hard</span> <span m='101700'>to</span> <span m='101780'>go</span> <span m='101920'>look</span> <span m='102130'>for</span> <span m='102270'>another</span> <span m='102520'>job.</span> <span m='103580'>And</span> <span m='103800'>actually</span> <span m='104200'>get</span> <span m='104380'>into</span> <span m='104740'>it.</span> <span m='104910'>Because like</span> <span m='105060'>I</span> <span m='105110'>said,</span> <span m='106360'>everything</span> <span m='106920'>is</span> <span m='107060'>branded.</span> <span m='107990'>So</span> <span m='108190'>really,</span> <span m='108530'>you</span> <span m='108760'>step</span> <span m='108870'>your</span> <span m='109060'>foot</span> <span m='109240'>into</span> <span m='109460'>something</span> <span m='109745'>and they</span> <span m='110030'>like</span> <span m='110310'>how</span> <span m='110360'>you're</span> <span m='110530'>working</span> <span m='111070'>and</span> <span m='111230'>they</span> <span m='111410'>like</span> <span m='111680'>how</span> <span m='111770'>you</span> <span m='111920'>represent</span> <span m='112450'>a</span> <span m='112630'>brand,</span> <span m='113460'>you're</span> <span m='113690'>in</span> <span m='114850'>the</span> <span m='114950'>door.</span> </p><p><span m='115750'>My</span> <span m='115880'>work</span> <span m='116230'>life</span> <span m='116510'>balance?</span> <span m='117000'>Like</span> <span m='117550'>how</span> <span m='117650'>much</span> <span m='117880'>I</span> <span m='117970'>sleep</span> <span m='118360'>and</span> <span m='118490'>how</span> <span m='118580'>much</span> <span m='118770'>I</span> <span m='118900'>don't?</span> </p><p><span m='119210'>[LAUGHS]</span> </p><p><span m='120180'>Yeah,</span> <span m='120560'>I</span> <span m='120580'>mean,</span> <span m='121410'>it's</span> <span m='121780'>really</span> <span m='123860'>OK.</span> <span m='124700'>It's</span> <span m='124900'>all worth</span> <span m='125280'>it</span> <span m='125400'>depending</span> <span m='125830'>on</span> <span m='125960'>where</span> <span m='126130'>you're</span> <span m='126320'>trying</span> <span m='126540'>to</span> <span m='126600'>go.</span> <span m='126860'>So</span> <span m='127040'>I</span> <span m='127100'>mean,</span> <span m='127850'>all</span> <span m='128070'>in</span> <span m='128199'>all,</span> <span m='128440'>I'm</span> <span m='128539'>balancing</span> <span m='129060'>it</span> <span m='129180'>pretty</span> <span m='129360'>good.</span> <span m='130130'>It's</span> <span m='130930'>really</span> <span m='131190'>good,</span> <span m='131520'>especially</span> <span m='131800'>like</span> <span m='132000'>I</span> <span m='132070'>said,</span> <span m='133830'>if</span> <span m='134010'>you</span> <span m='134470'>have</span> <span m='134660'>a</span> <span m='134720'>job</span> <span m='135010'>or</span> <span m='135170'>a</span> <span m='135230'>career</span> <span m='135820'>that</span> <span m='136010'>you</span> <span m='136170'>love</span> <span m='136480'>to</span> <span m='136630'>do--</span> <span m='138510'>if</span> <span m='138910'>you</span> <span m='139040'>love</span> <span m='139250'>something</span> <span m='139650'>you</span> <span m='139870'>don't</span> <span m='140190'>work</span> <span m='140470'>a</span> <span m='140530'>day in your</span> <span m='140910'>life.</span> <span m='141550'>As</span> <span m='141710'>long</span> <span m='141870'>as</span> <span m='141970'>the</span> <span m='142120'>outcome</span> <span m='142500'>is</span> <span m='142620'>income,</span> <span m='143690'>and</span> <span m='144150'>we're</span> <span m='144400'>out</span> <span m='144580'>here,</span> <span m='145040'>we're</span> <span m='145180'>good.</span> </p>","file":{"id":356963,"video_id":"3217638937001","name":"2031-Jorge-p-FieldMarketingManager2 In-Depth","duration":146031,"thumbnail_url":null}});