This marketing lead is currently working on a software collaboration between Intel and Cyberlink. She is responsible for promoting the product by raising awareness for it with consumers, organizing retail programs, and working with their sales teams around the world. She tells us that she didn't realize how much fun her job would be, but she also has to work many late nights as well when she communicates with international teams.
Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.
Short-term on-the-job training
Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.
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