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Tourist 2660431221001 3396835171001 2380 kashara brandambassador vs
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BRAND AMBASSADOR: Interested In The Psychological Factors That Make People Want To Buy Things

About this video 

Kashara, a brand ambassador, spends her typical day creating brand awareness for various companies by giving out free things, bringing crowds to booths at events, and telling them about sweepstakes opportunities. She studied fashion marketing in school and is interested in the psychological factors that play into why people buy things as well as how to get people to listen to you.

Degree: Fashion Marketing
Job Title: Brand Ambassador

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Indoor, Office
Personal qualities
Personal Qualities
Analytical skills, Creativity, Organizational skills, People skills, Teamwork, Verbal communication skills, Written communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='530'>My</span> <span m='650'>current</span> <span m='1010'>job</span> <span m='1270'>right</span> <span m='1500'>now</span> <span m='1790'>is</span> <span m='1960'>working</span> <span m='2280'>as</span> <span m='2410'>a</span> <span m='2460'>brand</span> <span m='2810'>ambassador.</span> <span m='3530'>I</span> <span m='3590'>work</span> <span m='3870'>for</span> <span m='4290'>various</span> <span m='4870'>companies,</span> <span m='7080'>and</span> <span m='7810'>you</span> <span m='7950'>just</span> <span m='8200'>pretty</span> <span m='8380'>much</span> <span m='8580'>sign</span> <span m='8850'>up</span> <span m='9030'>online.</span> <span m='10400'>You</span> <span m='10510'>send</span> <span m='10700'>them</span> <span m='10820'>head</span> <span m='11030'>shots</span> <span m='11330'>and</span> <span m='11430'>body</span> <span m='11660'>shots.</span> <span m='11980'>So</span> <span m='12160'>you</span> <span m='12280'>work</span> <span m='12970'>like</span> <span m='13250'>a</span> <span m='13340'>promotional</span> <span m='13860'>model,</span> <span m='15160'>but</span> <span m='15400'>it's</span> <span m='15620'>not</span> <span m='15860'>the</span> <span m='15950'>same</span> <span m='16370'>as</span> <span m='17270'>modeling,</span> <span m='18550'>per</span> <span m='18580'>se,</span> <span m='19630'>because</span> <span m='20240'>they</span> <span m='20420'>just</span> <span m='20660'>want</span> <span m='20780'>to</span> <span m='20840'>see</span> <span m='21020'>what</span> <span m='21160'>you</span> <span m='21280'>look</span> <span m='21500'>like.</span> </p><p><span m='23090'>The</span> <span m='23220'>jobs</span> <span m='24005'>aren't</span> <span m='24260'>determined</span> <span m='24610'>by</span> <span m='25470'>how</span> <span m='25670'>well</span> <span m='25930'>you</span> <span m='26100'>look.</span> <span m='26400'>They</span> <span m='26520'>just</span> <span m='26710'>want</span> <span m='26820'>to</span> <span m='26890'>know</span> <span m='27050'>what</span> <span m='27270'>you</span> <span m='27380'>look</span> <span m='27580'>like.</span> <span m='28390'>And</span> <span m='28530'>they're</span> <span m='28640'>really</span> <span m='28910'>fun;</span> <span m='29470'>they're</span> <span m='29650'>always</span> <span m='30100'>very</span> <span m='30480'>different.</span> <span m='32170'>And</span> <span m='32320'>basically</span> <span m='32740'>what</span> <span m='32880'>you</span> <span m='33000'>do</span> <span m='33210'>is</span> <span m='33340'>just</span> <span m='33540'>promote</span> <span m='34770'>for</span> <span m='35210'>whatever</span> <span m='35740'>event</span> <span m='36580'>is</span> <span m='37610'>there.</span> </p><p><span m='38290'>A</span> <span m='38400'>typical</span> <span m='38880'>day</span> <span m='39290'>in</span> <span m='39460'>brand</span> <span m='39810'>ambassading</span> <span m='41580'>could</span> <span m='42110'>vary</span> <span m='42590'>from</span> <span m='43270'>sampling</span> <span m='44100'>food,</span> <span m='45810'>sampling</span> <span m='46280'>drinks,</span> <span m='47590'>giving</span> <span m='47970'>out</span> <span m='48170'>flyers.</span> <span m='50940'>Trying</span> <span m='51240'>to</span> <span m='52210'>bring</span> <span m='52430'>a</span> <span m='52510'>crowd</span> <span m='53150'>over</span> <span m='53410'>to</span> <span m='53580'>a</span> <span m='53640'>booth.</span> <span m='54370'>Telling</span> <span m='55420'>people</span> <span m='55870'>about</span> <span m='56285'>a</span> <span m='56700'>sweepstakes</span> <span m='57530'>going</span> <span m='57890'>on.</span> <span m='59700'>Giving</span> <span m='60070'>out</span> <span m='60320'>free</span> <span m='60580'>things</span> <span m='61370'>for</span> <span m='61640'>a brand.</span> <span m='64209'>Stuff</span> <span m='64769'>like</span> <span m='64959'>that.</span> </p><p><span m='65860'>Originally</span> <span m='66500'>my</span> <span m='66620'>career</span> <span m='66960'>path</span> <span m='67340'>was</span> <span m='70020'>to</span> <span m='70090'>go</span> <span m='70370'>into</span> <span m='70570'>sociology,</span> <span m='71480'>which</span> <span m='71830'>I</span> <span m='72020'>decided</span> <span m='72640'>that</span> <span m='72840'>I</span> <span m='72930'>didn't</span> <span m='73340'>really</span> <span m='73680'>want</span> <span m='73880'>to</span> <span m='73960'>do.</span> <span m='74540'>I</span> <span m='74780'>kind</span> <span m='74920'>of</span> <span m='75070'>wanted</span> <span m='75390'>to</span> <span m='75510'>choose</span> <span m='75890'>a</span> <span m='75970'>fun</span> <span m='76830'>career.</span> <span m='78630'>So</span> <span m='79200'>I</span> <span m='79380'>changed</span> <span m='80110'>my</span> <span m='80690'>route</span> <span m='81220'>and</span> <span m='81770'>chose</span> <span m='82150'>to</span> <span m='82270'>go</span> <span m='82520'>into</span> <span m='82770'>fashion</span> <span m='83230'>marketing.</span> </p><p><span m='85120'>I've</span> <span m='85290'>been</span> <span m='85470'>doing</span> <span m='85750'>brand</span> <span m='86040'>ambassading</span> <span m='86600'>for</span> <span m='86820'>about</span> <span m='87080'>four</span> <span m='87350'>years.</span> <span m='87740'>So</span> <span m='87850'>I</span> <span m='87930'>started</span> <span m='88350'>that</span> <span m='88550'>before</span> <span m='88850'>I</span> <span m='88900'>decided</span> <span m='89380'>I</span> <span m='89430'>wanted</span> <span m='89720'>to</span> <span m='89810'>go</span> <span m='90040'>into</span> <span m='90220'>fashion</span> <span m='90630'>marketing.</span> <span m='92510'>And</span> <span m='92770'>now</span> <span m='93010'>I</span> <span m='93120'>can</span> <span m='93460'>really</span> <span m='93780'>see</span> <span m='94020'>that</span> <span m='94300'>I really</span> <span m='94500'>do</span> <span m='94820'>like</span> <span m='95180'>marketing</span> <span m='95740'>a lot.</span> <span m='97410'>I</span> <span m='97520'>just</span> <span m='97870'>really</span> <span m='98090'>like</span> <span m='98320'>the</span> <span m='98410'>psychological</span> <span m='99910'>factors</span> <span m='100490'>that</span> <span m='100670'>play</span> <span m='100910'>into</span> <span m='101440'>why</span> <span m='101680'>people</span> <span m='102070'>want</span> <span m='102250'>to</span> <span m='102320'>buy</span> <span m='102710'>things,</span> <span m='103150'>and</span> <span m='103510'>the</span> <span m='103750'>things</span> <span m='103980'>that</span> <span m='104110'>you</span> <span m='104210'>have</span> <span m='104360'>to</span> <span m='104450'>say</span> <span m='104670'>to</span> <span m='104730'>get</span> <span m='104960'>people</span> <span m='105320'>to</span> <span m='105460'>listen</span> <span m='105830'>to</span> <span m='105960'>you.</span> <span m='106440'>It</span> <span m='106810'>really</span> <span m='107080'>intrigues</span> <span m='107510'>me.</span> </p><p><span m='110090'>So</span> <span m='110290'>what</span> <span m='110440'>I</span> <span m='110510'>know</span> <span m='110670'>now</span> <span m='111060'>about</span> <span m='111380'>this</span> <span m='112610'>career</span> <span m='112990'>path</span> <span m='113410'>is</span> <span m='113750'>that</span> <span m='115270'>you</span> <span m='115410'>really</span> <span m='116010'>have</span> <span m='116400'>to</span> <span m='116600'>have</span> <span m='116870'>tough</span> <span m='117120'>skin,</span> <span m='117570'>for</span> <span m='117730'>one,</span> <span m='118100'>because</span> <span m='118420'>everyone's</span> <span m='119020'>not</span> <span m='119550'>going</span> <span m='119810'>to</span> <span m='119900'>want</span> <span m='120300'>what</span> <span m='120600'>you</span> <span m='120950'>have</span> <span m='121200'>to</span> <span m='121330'>offer.</span> <span m='121910'>Even</span> <span m='122230'>though</span> <span m='122510'>a</span> <span m='122590'>lot</span> <span m='122780'>of</span> <span m='122830'>the</span> <span m='122930'>times</span> <span m='123190'>you</span> <span m='123310'>will</span> <span m='123500'>be</span> <span m='123600'>giving</span> <span m='123940'>away</span> <span m='124230'>things</span> <span m='124530'>that</span> <span m='124680'>are</span> <span m='124800'>free,</span> <span m='125370'>people</span> <span m='125650'>will</span> <span m='125790'>still</span> <span m='126060'>say,</span> <span m='126290'>no.</span> <span m='126750'>So</span> <span m='126890'>you</span> <span m='127120'>do</span> <span m='127310'>have</span> <span m='127460'>to</span> <span m='127540'>have tough</span> <span m='127980'>skin.</span> </p><p><span m='129509'>It's</span> <span m='129690'>a</span> <span m='129729'>great</span> <span m='130070'>career</span> <span m='130440'>if</span> <span m='130509'>you</span> <span m='130639'>like</span> <span m='130840'>to</span> <span m='130960'>smile</span> <span m='131550'>and</span> <span m='131680'>talk</span> <span m='131920'>to</span> <span m='132030'>people.</span> <span m='133170'>You're</span> <span m='133370'>always</span> <span m='133660'>talking</span> <span m='134000'>to</span> <span m='134080'>people</span> <span m='135650'>and</span> <span m='136010'>always</span> <span m='136250'>surrounded</span> <span m='136660'>by</span> <span m='136780'>folks.</span> <span m='137320'>So</span> <span m='137480'>it's</span> <span m='137720'>really</span> <span m='137970'>fun</span> <span m='138370'>in</span> <span m='138530'>that</span> <span m='138720'>aspect.</span> </p>","file":{"id":380874,"video_id":"3396693056001","name":"2380-Kashara-BrandAmbassador","duration":139901,"thumbnail_url":null}});