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BRAND AMBASSADOR, IN-DEPTH: Each Event Is Never The Same

About this video 

Kashara, a brand ambassador, describes the challenges of her job, what she likes most, her key decisions, how to get into the industry, and work-life balance. Her favorite part of the job is that no two events are the same. They not only differ in focus and audience, but also length of time, so she has a lot of variety and is able to fit different events into her schedule.

Degree: Fashion Marketing
Job Title: Brand Ambassador

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Indoor, Office
Personal qualities
Personal Qualities
Analytical skills, Creativity, Organizational skills, People skills, Teamwork, Verbal communication skills, Written communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='520'>What</span> <span m='620'>I</span> <span m='720'>like</span> <span m='840'>most</span> <span m='1160'>about</span> <span m='1380'>my</span> <span m='1500'>job</span> <span m='1870'>is</span> <span m='2890'>really</span> <span m='3170'>being</span> <span m='3430'>around</span> <span m='3740'>people,</span> <span m='4230'>getting</span> <span m='4500'>to</span> <span m='4570'>talk</span> <span m='4810'>to</span> <span m='4940'>people,</span> <span m='5300'>seeing</span> <span m='5900'>different</span> <span m='6330'>faces</span> <span m='6770'>all</span> <span m='6980'>the</span> <span m='7080'>time.</span> <span m='7630'>I</span> <span m='7720'>really,</span> <span m='8220'>really</span> <span m='8390'>like</span> <span m='8690'>the</span> <span m='8810'>fact</span> <span m='9160'>that</span> <span m='10540'>each</span> <span m='10720'>event</span> <span m='11140'>is</span> <span m='11420'>never</span> <span m='11770'>the</span> <span m='11910'>same.</span> <span m='13320'>They</span> <span m='13510'>usually</span> <span m='13920'>last</span> <span m='14850'>from</span> <span m='15180'>as</span> <span m='15300'>short</span> <span m='15680'>as</span> <span m='16000'>one</span> <span m='16280'>day</span> <span m='16810'>to--</span> <span m='17150'>I</span> <span m='17570'>don't</span> <span m='17690'>know--</span> <span m='18030'>it could</span> <span m='18190'>last</span> <span m='18610'>maybe</span> <span m='19010'>two</span> <span m='19240'>weeks</span> <span m='20280'>for</span> <span m='20510'>an</span> <span m='20580'>event,</span> <span m='21090'>which</span> <span m='21260'>is</span> <span m='21410'>cool.</span> <span m='21940'>They</span> <span m='22900'>always</span> <span m='23300'>have</span> <span m='23770'>an</span> <span m='24040'>end,</span> <span m='24310'>and</span> <span m='24440'>they</span> <span m='24560'>always</span> <span m='24980'>change.</span> <span m='25295'>And</span> <span m='25610'>I</span> <span m='25760'>like</span> <span m='26020'>that</span> <span m='26180'>a</span> <span m='26250'>lot.</span> </p><p><span m='26910'>The</span> <span m='27020'>most</span> <span m='27310'>challenging</span> <span m='27500'>thing</span> <span m='27980'>about</span> <span m='28210'>being</span> <span m='28410'>a</span> <span m='28450'>brand</span> <span m='28710'>ambassador</span> <span m='29310'>is</span> <span m='30810'>really</span> <span m='31090'>applying</span> <span m='31770'>yourself,</span> <span m='32450'>because</span> <span m='33010'>you</span> <span m='33110'>have</span> <span m='33280'>to</span> <span m='33400'>apply</span> <span m='33760'>for</span> <span m='33900'>these</span> <span m='34110'>jobs.</span> <span m='34470'>If you</span> <span m='34720'>don't</span> <span m='34920'>apply</span> <span m='35190'>for</span> <span m='35330'>them,</span> <span m='35550'>they're</span> <span m='35670'>not</span> <span m='35980'>going</span> <span m='36100'>to</span> <span m='36190'>come</span> <span m='36930'>looking</span> <span m='37250'>for</span> <span m='37430'>you.</span> <span m='39130'>You</span> <span m='39240'>have</span> <span m='39360'>to</span> <span m='39450'>put</span> <span m='39630'>yourself</span> <span m='40060'>out</span> <span m='40320'>there,</span> <span m='41160'>and</span> <span m='42070'>that's</span> <span m='42270'>pretty</span> <span m='42420'>much</span> <span m='42630'>it.</span> <span m='42750'>It's</span> <span m='42890'>a</span> <span m='42960'>really</span> <span m='43370'>easy</span> <span m='43580'>job.</span> <span m='43920'>It's</span> <span m='44040'>really</span> <span m='44330'>fun</span> <span m='45640'>and</span> <span m='45760'>exciting.</span> <span m='46195'>And</span> <span m='46630'>it's</span> <span m='46960'>ever</span> <span m='47230'>changing.</span> </p><p><span m='47970'>The</span> <span m='48120'>key</span> <span m='48320'>decision</span> <span m='48870'>that</span> <span m='49760'>brought</span> <span m='50100'>me</span> <span m='50240'>to</span> <span m='50410'>brand</span> <span m='50890'>ambassadoring</span> <span m='51650'>was</span> <span m='52620'>really</span> <span m='53180'>not</span> <span m='53490'>having</span> <span m='53870'>a</span> <span m='53930'>job</span> <span m='54420'>at</span> <span m='54610'>the</span> <span m='54710'>time</span> <span m='55520'>when</span> <span m='55750'>I</span> <span m='55890'>first</span> <span m='56170'>started</span> <span m='56920'>doing</span> <span m='57270'>this.</span> <span m='57920'>I</span> <span m='59650'>was</span> <span m='59810'>really</span> <span m='60100'>looking</span> <span m='60350'>for</span> <span m='60550'>a</span> <span m='60600'>job</span> <span m='60990'>and</span> <span m='61120'>wanted</span> <span m='61400'>something</span> <span m='61800'>that</span> <span m='61960'>could</span> <span m='62090'>be</span> <span m='62260'>really</span> <span m='62530'>part-time,</span> <span m='63300'>that</span> <span m='63420'>I</span> <span m='63470'>could</span> <span m='63670'>do</span> <span m='63830'>on</span> <span m='63940'>my</span> <span m='64080'>own</span> <span m='64379'>time.</span> <span m='64989'>And,</span> <span m='66240'>actually,</span> <span m='66580'>one</span> <span m='66780'>of</span> <span m='66880'>my</span> <span m='67470'>cousins</span> <span m='67930'>told</span> <span m='68250'>me</span> <span m='68480'>about</span> <span m='68830'>it,</span> <span m='70690'>and</span> <span m='71030'>it</span> <span m='71130'>was</span> <span m='71280'>cool.</span> <span m='71920'>It</span> <span m='72200'>was</span> <span m='72490'>really</span> <span m='72700'>simple</span> <span m='73330'>by</span> <span m='73480'>signing</span> <span m='73900'>up</span> <span m='74260'>online,</span> <span m='75680'>submitting</span> <span m='76170'>photos,</span> <span m='77040'>and</span> <span m='78020'>once</span> <span m='78220'>I</span> <span m='78280'>got</span> <span m='78520'>hired</span> <span m='78830'>for</span> <span m='79030'>a</span> <span m='79080'>job,</span> <span m='79510'>I</span> <span m='79590'>could</span> <span m='79750'>start</span> <span m='79980'>adding</span> <span m='80320'>them</span> <span m='80420'>to</span> <span m='80570'>my</span> <span m='80690'>resume.</span> <span m='81290'>Now I</span> <span m='81490'>have</span> <span m='81720'>two</span> <span m='81910'>resumes,</span> <span m='82780'>which</span> <span m='82960'>is</span> <span m='83070'>cool.</span> <span m='83700'>I</span> <span m='83790'>have</span> <span m='84770'>one</span> <span m='85010'>specifically</span> <span m='85650'>for</span> <span m='85970'>brand</span> <span m='86330'>ambassadoring.</span> <span m='87020'>So</span> <span m='87550'>I</span> <span m='87690'>have</span> <span m='87800'>a</span> <span m='87860'>promotional</span> <span m='88480'>modeling</span> <span m='89700'>resume</span> <span m='90610'>with</span> <span m='91350'>jobs</span> <span m='92580'>since</span> <span m='93430'>2010,</span> <span m='94690'>which</span> <span m='94930'>is</span> <span m='95070'>cool.</span> </p><p><span m='95640'>My</span> <span m='95790'>work/life</span> <span m='96440'>balance</span> <span m='96880'>with</span> <span m='97050'>this</span> <span m='97250'>career</span> <span m='98010'>has</span> <span m='98620'>definitely</span> <span m='99140'>changed</span> <span m='99700'>over</span> <span m='99910'>time.</span> <span m='100510'>Before,</span> <span m='101620'>I</span> <span m='101780'>had</span> <span m='103130'>no</span> <span m='103370'>job</span> <span m='103850'>when</span> <span m='104010'>I</span> <span m='104080'>started</span> <span m='104740'>so</span> <span m='105070'>I</span> <span m='105170'>could</span> <span m='105760'>virtually</span> <span m='106160'>do</span> <span m='106420'>any</span> <span m='106740'>promotion</span> <span m='107380'>at</span> <span m='107500'>any</span> <span m='107943'>time.</span> <span m='109780'>Now</span> <span m='110070'>I</span> <span m='110180'>have</span> <span m='110420'>two</span> <span m='110600'>jobs</span> <span m='111770'>so</span> <span m='112190'>I</span> <span m='112290'>don't</span> <span m='112600'>do</span> <span m='112730'>promotions</span> <span m='113240'>as</span> <span m='113440'>much,</span> <span m='114100'>but</span> <span m='114350'>it's</span> <span m='114590'>cool</span> <span m='114930'>when</span> <span m='115090'>I</span> <span m='115150'>can</span> <span m='115350'>fit</span> <span m='115510'>one</span> <span m='115760'>in</span> <span m='116960'>before</span> <span m='117410'>work,</span> <span m='118410'>or</span> <span m='119030'>before</span> <span m='119450'>school,</span> <span m='119920'>or</span> <span m='120020'>after</span> <span m='120330'>school</span> <span m='120720'>or</span> <span m='120810'>something.</span> <span m='122300'>The</span> <span m='122620'>times</span> <span m='122990'>always</span> <span m='123390'>vary.</span> <span m='124260'>Some</span> <span m='124580'>can</span> <span m='124730'>be</span> <span m='124870'>really</span> <span m='125250'>early</span> <span m='125560'>in</span> <span m='125660'>the</span> <span m='125740'>morning.</span> <span m='126390'>Some,</span> <span m='127030'>like</span> <span m='127240'>if</span> <span m='127370'>it's</span> <span m='127510'>a</span> <span m='127950'>alcohol</span> <span m='128449'>promotion,</span> <span m='128909'>can</span> <span m='129370'>be</span> <span m='129550'>late</span> <span m='129780'>at</span> <span m='129960'>night,</span> <span m='131690'>and</span> <span m='131830'>they're</span> <span m='131960'>all</span> <span m='132170'>really</span> <span m='132470'>fun.</span> </p>","file":{"id":380873,"video_id":"3396758685001","name":"2381-Kashara-BrandAmbassador2 In-depth","duration":134792,"thumbnail_url":null}});