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MARKETING EVENTS MANAGER: From A Career In Politics To Planning Special Events

About this video 

Danielle, who is Marketing Events Manager at Gracenote, talks about her journey starting out in politics and gradually discovering her talent and love for planning special events.

Degree: Political Science
Job Title: Marketing Events Manager
Employer: Gracenote

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Office, Indoor
Personal qualities
Personal Qualities
Creativity, Analytical skills, Written communication skills, Verbal communication skills, Teamwork, People skills, Organizational skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='0'>Hi,</span> <span m='560'>my</span> <span m='950'>name is</span> <span m='1360'>Danielle.</span> <span m='1680'>I am a</span> <span m='1990'>marketing</span> <span m='2370'>and</span> <span m='2590'>events manager at</span> <span m='3030'>Gracenote.</span> <span m='4200'>I</span> <span m='4510'>coordinate</span> <span m='4880'>special</span> <span m='5300'>events</span> <span m='5850'>like</span> <span m='6010'>parties</span> <span m='6875'>at</span> <span m='7230'>different</span> <span m='7640'>conferences,</span> <span m='8480'>or</span> <span m='8750'>where we are--</span> <span m='8980'>SF</span> <span m='9140'>Music</span> <span m='9230'>Tech--</span> <span m='10120'>today.</span> <span m='10890'>We</span> <span m='11110'>have</span> <span m='11260'>someone</span> <span m='11510'>speaking,</span> <span m='11905'>we do</span> <span m='12300'>sponsorships.</span> <span m='13350'>So</span> <span m='13670'>I</span> <span m='13900'>coordinate</span> <span m='14760'>anything</span> <span m='15090'>that</span> <span m='15290'>is for</span> <span m='15640'>our</span> <span m='16079'>company</span> <span m='16520'>and</span> <span m='16875'>larger</span> <span m='17230'>events.</span> </p><p><span m='17740'>There</span> <span m='18020'>is</span> <span m='18120'>no</span> <span m='18320'>such</span> <span m='18420'>typical</span> <span m='18970'>day.</span> <span m='19240'>A</span> <span m='20110'>typical</span> <span m='20700'>day</span> <span m='20790'>I can</span> <span m='21010'>have</span> <span m='21580'>10</span> <span m='22160'>events</span> <span m='22670'>I'm</span> <span m='22780'>coordinating</span> <span m='23630'>from</span> <span m='23740'>Japan</span> <span m='25530'>to</span> <span m='26060'>Detroit,</span> <span m='26750'>to</span> <span m='27410'>doing</span> <span m='27690'>little</span> <span m='27970'>small</span> <span m='28310'>things</span> <span m='28650'>as</span> <span m='29010'>putting</span> <span m='29310'>together a</span> <span m='29700'>party</span> <span m='30510'>at</span> <span m='30750'>South</span> <span m='30920'>by</span> <span m='31040'>Southwest.</span> </p><p><span m='33010'>No,</span> <span m='33290'>when</span> <span m='33470'>I</span> <span m='33650'>was</span> <span m='33830'>younger,</span> <span m='34210'>I</span> <span m='34300'>wanted</span> <span m='34490'>to</span> <span m='34540'>be</span> <span m='34650'>in</span> <span m='34760'>politics.</span> <span m='35440'>And</span> <span m='35570'>so</span> <span m='36740'>I</span> <span m='37150'>was</span> <span m='37270'>in</span> <span m='37350'>politics</span> <span m='37950'>until</span> <span m='39640'>about</span> <span m='40480'>10</span> <span m='40710'>years</span> <span m='40960'>ago</span> <span m='41730'>and</span> <span m='41960'>decided,</span> <span m='42710'>I'm</span> <span m='43050'>not</span> <span m='43240'>changing</span> <span m='43500'>the</span> <span m='43640'>world.</span> <span m='44030'>Let's</span> <span m='44260'>do</span> <span m='44360'>something</span> <span m='44690'>different.</span> </p><p><span m='45190'>So</span> <span m='45840'>I</span> <span m='45940'>moved</span> <span m='46260'>back</span> <span m='46490'>to</span> <span m='46610'>California</span> <span m='47880'>and</span> <span m='48380'>started</span> <span m='48670'>working</span> <span m='49240'>in</span> <span m='49610'>a high-tech</span> <span m='49840'>PR</span> <span m='50270'>firm doing</span> <span m='50400'>PR.</span> <span m='51370'>I</span> <span m='51420'>was</span> <span m='51570'>a</span> <span m='51990'>political</span> <span m='52110'>fundraiser</span> <span m='52530'>for many</span> <span m='52800'>years.</span> <span m='53360'>And</span> <span m='53490'>so</span> <span m='53830'>just</span> <span m='54130'>little</span> <span m='54350'>by</span> <span m='54490'>little,</span> <span m='54685'>I</span> <span m='54880'>ended</span> <span m='55120'>up</span> <span m='56040'>figuring</span> <span m='56310'>out</span> <span m='56450'>that</span> <span m='56730'>events</span> <span m='56920'>was</span> <span m='57200'>what</span> <span m='57550'>I</span> <span m='57620'>loved</span> <span m='57830'>the</span> <span m='58120'>most. And</span> <span m='58410'>that's</span> <span m='58590'>how I</span> <span m='59040'>got</span> <span m='59450'>where</span> <span m='59930'>I am today.</span> </p><p><span m='60410'>One</span> <span m='60550'>of</span> <span m='60750'>the things that</span> <span m='60840'>helped</span> <span m='61070'>me</span> <span m='61170'>the</span> <span m='61250'>most</span> <span m='61870'>is,</span> <span m='62280'>I</span> <span m='62410'>actually</span> <span m='62780'>took a</span> <span m='63020'>semester</span> <span m='63470'>off</span> <span m='63830'>in</span> <span m='63990'>college</span> <span m='64250'>to do</span> <span m='64489'>an</span> <span m='64789'>internship</span> <span m='65090'>in</span> <span m='65150'>Washington,</span> <span m='66480'>DC.</span> <span m='66620'>I think</span> <span m='66850'>learning</span> <span m='67020'>through</span> <span m='67190'>that</span> <span m='67906'>and</span> <span m='68640'>doing other internships,</span> <span m='68910'>that</span> <span m='69010'>helped</span> <span m='69280'>me</span> <span m='69390'>so</span> <span m='69610'>much.</span> <span m='70270'>So</span> <span m='70490'>if</span> <span m='70630'>you</span> <span m='70750'>have</span> <span m='71100'>the</span> <span m='71180'>opportunity</span> <span m='72520'>to</span> <span m='72640'>do</span> <span m='72920'>a</span> <span m='73010'>non-paid</span> <span m='73487'>internship,</span> <span m='74918'>that</span> <span m='75395'>helped</span> <span m='75872'>me grow</span> <span m='76349'>way</span> <span m='76826'>faster</span> <span m='77303'>in my</span> <span m='77780'>career than if</span> <span m='78257'>I'd just</span> <span m='78734'>gone straight</span> <span m='79220'>from school</span> <span m='79380'>and then</span> <span m='79490'>tried</span> <span m='79670'>to</span> <span m='79730'>get</span> <span m='79900'>a</span> <span m='79970'>job.</span> <span m='80570'>So</span> <span m='80870'>I</span> <span m='81170'>think internships</span> <span m='81470'>are the</span> <span m='81770'>best</span> <span m='82070'>way to</span> <span m='82370'>go.</span> </p>","file":{"id":195488,"video_id":"2707684662001","name":"60039655","duration":84010,"thumbnail_url":null}});