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MARKETING MANAGER, IN-DEPTH: Stick to Your Own Rules

About this video 

Amy is a Marketing Manager. Amy goes into detail about what she likes/dislikes about her job, key decisions she made in her career, the difficulty of getting a job in her industry and her work-life balance.

School: Binghamtom University
Degree: English
Job Title: Marketing Manager

Job Summary: Marketing Managers

Job Description

Advertising, promotions, and marketing managers plan programs to generate interest in a product or service. They work with art directors, sales agents, and financial staff members.

On-the-Job Training

Short-term on-the-job training

Additional Info

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; purchasing agents; buyers; or product, advertising, promotions, or public relations specialists.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$40,000 - $170,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Indoor, Office
Personal qualities
Personal Qualities
Analytical skills, Creativity, Organizational skills, People skills, Teamwork, Verbal communication skills, Written communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='120'>What I</span> <span m='210'>like</span> <span m='500'>the most</span> <span m='830'>about</span> <span m='990'>my</span> <span m='1120'>job</span> <span m='1610'>is</span> <span m='2110'>making</span> <span m='2400'>my</span> <span m='2510'>clients</span> <span m='3020'>happy,</span> <span m='3570'>which</span> <span m='3770'>sometimes</span> <span m='4250'>can</span> <span m='4380'>be</span> <span m='4510'>very</span> <span m='4740'>difficult</span> <span m='5660'>and</span> <span m='5800'>be</span> <span m='5930'>very</span> <span m='6140'>time</span> <span m='6410'>consuming</span> <span m='7090'>and</span> <span m='7200'>leads</span> <span m='7430'>to</span> <span m='7620'>long</span> <span m='7920'>hours.</span> <span m='8440'>But</span> <span m='8760'>I</span> <span m='8890'>find</span> <span m='9180'>it</span> <span m='9250'>very</span> <span m='9480'>fulfilling.</span> <span m='10620'>What</span> <span m='10820'>I</span> <span m='10870'>like</span> <span m='11180'>the</span> <span m='11300'>least</span> <span m='11680'>about</span> <span m='11910'>my</span> <span m='12070'>job</span> <span m='12680'>is,</span> <span m='15320'>quite</span> <span m='15570'>honestly,</span> <span m='16020'>the</span> <span m='16190'>long</span> <span m='16510'>hours,</span> <span m='17780'>sometimes</span> <span m='18270'>the</span> <span m='18380'>travel.</span> </p><p><span m='19430'>A</span> <span m='19520'>key</span> <span m='19750'>decision</span> <span m='20035'>that</span> <span m='20320'>I</span> <span m='20430'>made</span> <span m='20680'>in</span> <span m='20750'>my</span> <span m='20890'>career</span> <span m='21540'>is</span> <span m='21760'>when</span> <span m='22430'>I</span> <span m='22920'>was</span> <span m='23140'>working</span> <span m='23480'>as</span> <span m='23610'>a</span> <span m='23670'>PR</span> <span m='24060'>manager.</span> <span m='25040'>And</span> <span m='25880'>my</span> <span m='26060'>company</span> <span m='26450'>got</span> <span m='26710'>bought</span> <span m='26940'>out.</span> <span m='27310'>And</span> <span m='27530'>I</span> <span m='27580'>had</span> <span m='27760'>three</span> <span m='28460'>job</span> <span m='28730'>offers</span> <span m='29290'>from</span> <span m='29470'>three</span> <span m='29620'>different</span> <span m='29890'>companies.</span> <span m='30870'>And</span> <span m='31790'>I</span> <span m='31870'>had</span> <span m='32020'>a</span> <span m='32080'>really</span> <span m='32310'>hard</span> <span m='32500'>time</span> <span m='32830'>choosing.</span> </p><p><span m='34920'>And</span> <span m='35150'>I</span> <span m='35230'>chose</span> <span m='35630'>to</span> <span m='35750'>go</span> <span m='35960'>with</span> <span m='36200'>a</span> <span m='36360'>company</span> <span m='36870'>that</span> <span m='37010'>was</span> <span m='37180'>very</span> <span m='37420'>stable</span> <span m='38050'>and had</span> <span m='38250'>been</span> <span m='38520'>around</span> <span m='38990'>for</span> <span m='40470'>about</span> <span m='40670'>150</span> <span m='41410'>years</span> <span m='41930'>versus</span> <span m='42360'>taking</span> <span m='42890'>a</span> <span m='42960'>more,</span> <span m='44170'>quote,</span> <span m='44490'>sexy</span> <span m='45160'>role,</span> <span m='45520'>if</span> <span m='45630'>you</span> <span m='45750'>will,</span> <span m='46420'>at</span> <span m='46980'>one</span> <span m='47200'>of</span> <span m='47280'>the</span> <span m='47410'>other</span> <span m='47570'>companies.</span> <span m='48410'>And</span> <span m='49420'>it</span> <span m='49590'>put</span> <span m='49740'>me</span> <span m='49880'>on</span> <span m='49970'>the</span> <span m='50060'>path</span> <span m='50420'>that</span> <span m='50480'>I'm</span> <span m='50610'>on</span> <span m='50800'>today</span> <span m='51340'>where</span> <span m='51910'>I</span> <span m='51980'>am</span> <span m='52140'>very</span> <span m='52350'>happy.</span> </p><p><span m='52840'>I</span> <span m='52950'>don't</span> <span m='53110'>think</span> <span m='53250'>it's</span> <span m='53470'>too</span> <span m='53640'>difficult</span> <span m='54090'>to</span> <span m='54150'>get</span> <span m='54300'>a</span> <span m='54380'>job</span> <span m='54770'>in</span> <span m='54880'>my</span> <span m='55020'>industry.</span> <span m='55680'>There are</span> <span m='56010'>many</span> <span m='56460'>marketing</span> <span m='57790'>intern</span> <span m='58630'>positions,</span> <span m='59230'>for</span> <span m='59380'>example.</span> <span m='61090'>I</span> <span m='61210'>actually</span> <span m='61490'>supervised</span> <span m='62060'>a</span> <span m='62160'>marketing</span> <span m='62670'>intern</span> <span m='64459'>at</span> <span m='64580'>a</span> <span m='64640'>company</span> <span m='64895'>I</span> <span m='65150'>used</span> <span m='65410'>to</span> <span m='65489'>work</span> <span m='65750'>for.</span> <span m='66960'>I</span> <span m='67100'>do</span> <span m='67390'>think</span> <span m='67790'>that</span> <span m='68320'>if</span> <span m='68490'>you</span> <span m='68770'>are</span> <span m='68930'>able</span> <span m='69260'>to</span> <span m='69390'>intern</span> <span m='70520'>in</span> <span m='70680'>high</span> <span m='70830'>school</span> <span m='71200'>or</span> <span m='71300'>college</span> <span m='72880'>for</span> <span m='73090'>whatever</span> <span m='73450'>field</span> <span m='73730'>you're</span> <span m='73870'>interested</span> <span m='74330'>in</span> <span m='74990'>that</span> <span m='75130'>it</span> <span m='75180'>would</span> <span m='75340'>really</span> <span m='75580'>help</span> <span m='75930'>you</span> <span m='77400'>get</span> <span m='77560'>a</span> <span m='77620'>position</span> <span m='78840'>in</span> <span m='79030'>the</span> <span m='79100'>field</span> <span m='79610'>where</span> <span m='79770'>you</span> <span m='79870'>want</span> <span m='80030'>to</span> <span m='80100'>be.</span> </p><p><span m='80960'>My</span> <span m='81120'>work-life</span> <span m='81650'>balance</span> <span m='82300'>is</span> <span m='84160'>probably</span> <span m='84940'>better</span> <span m='85400'>than</span> <span m='85570'>a</span> <span m='85640'>lot</span> <span m='85870'>of</span> <span m='85960'>senior</span> <span m='86340'>marketers.</span> <span m='88200'>However,</span> <span m='89040'>I</span> <span m='89200'>work</span> <span m='89510'>for</span> <span m='89670'>a</span> <span m='89720'>start-up</span> <span m='90140'>company.</span> <span m='90760'>And</span> <span m='91310'>the</span> <span m='91410'>bigger</span> <span m='91660'>we</span> <span m='91780'>get,</span> <span m='92540'>the</span> <span m='92680'>worse</span> <span m='92970'>my</span> <span m='93080'>work-life</span> <span m='93560'>balance</span> <span m='94010'>gets.</span> <span m='94770'>And</span> <span m='95210'>one</span> <span m='95440'>thing</span> <span m='95630'>that</span> <span m='95750'>I</span> <span m='95830'>need</span> <span m='96060'>to</span> <span m='96170'>work</span> <span m='96410'>on</span> <span m='96610'>personally</span> <span m='97420'>is</span> <span m='98520'>sticking</span> <span m='99150'>to</span> <span m='100020'>my</span> <span m='100250'>own</span> <span m='100480'>personal</span> <span m='101070'>rules</span> <span m='101660'>of</span> <span m='101820'>how</span> <span m='101980'>many</span> <span m='102190'>hours</span> <span m='102530'>I'm</span> <span m='102610'>going</span> <span m='102890'>to</span> <span m='103050'>work</span> <span m='103850'>or</span> <span m='104100'>not</span> <span m='104360'>work.</span> <span m='105380'>Because</span> <span m='105960'>that's</span> <span m='106360'>the</span> <span m='106460'>reason</span> <span m='106730'>I</span> <span m='106790'>left</span> <span m='107350'>the</span> <span m='107440'>job</span> <span m='107750'>I</span> <span m='107800'>had</span> <span m='108030'>before</span> <span m='108340'>I</span> <span m='108400'>have</span> <span m='109390'>now</span> <span m='109870'>was</span> <span m='110860'>not</span> <span m='111070'>having</span> <span m='111390'>good</span> <span m='111620'>work-life</span> <span m='112030'>balance.</span> </p>","file":{"id":611035,"video_id":"","name":"3061-Amy - Marketing Manager IN-DEPTH.mp4","duration":112593,"thumbnail_url":null}});

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