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ACCOUNT EXECUTIVE: Selling Labels For All Types Of Products

About this video 

Michael is an Account Executive for a Labeling company. They make all types of labels for all different types of products, including wine bottles, food packaging, etc. Michael explains what he does on a daily basis, his career and educational path and what he wished he knew before starting his career.

School: Cal Poly San Luis Obispo
Job Title: Account Executive
Employer: All American Label

Job Summary: Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products

Job Description

Sales representatives sell goods for wholesalers or manufacturers to businesses, government agencies, and other organizations. They contact customers, explain product features, answer any questions that their customers may have, and negotiate prices.

On-the-Job Training

Many companies have formal training programs for beginning wholesale and manufacturing sales representatives that last up to 1 year.

Quick Facts

Average salary
Average salary
National Statistic Change Location
$35,000 - $145,000
Projected job growth
Projected Job Growth
14 to 18 percent
Typical schedule
Typical schedule
Full-time, Flexible
Typical workplace
Typical workplace
Indoor, Office, Travel, Home
Personal qualities
Personal Qualities
People skills, Analytical skills, Networking, Teamwork, Verbal communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='130'>My</span> <span m='240'>name's</span> <span m='440'>Michael</span> <span m='740'>Mullen.</span> <span m='1380'>I'm</span> <span m='1740'>an</span> <span m='1940'>account</span> <span m='2170'>executive</span> <span m='2540'>or</span> <span m='2910'>sales</span> <span m='3390'>with</span> <span m='3760'>All-American</span> <span m='4300'>Label.</span> <span m='5740'>We're a</span> <span m='5950'>printing</span> <span m='6290'>and</span> <span m='6380'>packaging</span> <span m='6830'>company.</span> <span m='7920'>And</span> <span m='8070'>my</span> <span m='8160'>day-to-day</span> <span m='8810'>is</span> <span m='9370'>trying</span> <span m='9620'>to</span> <span m='9730'>generate</span> <span m='10120'>new</span> <span m='10230'>business</span> <span m='10710'>for</span> <span m='10790'>the</span> <span m='10900'>company,</span> <span m='11330'>as</span> <span m='11460'>well</span> <span m='11800'>as</span> <span m='12130'>handling</span> <span m='12660'>existing</span> <span m='13110'>business.</span> </p><p><span m='14000'>You</span> <span m='14120'>know</span> <span m='14290'>first</span> <span m='14630'>thing I do is</span> <span m='14900'>I</span> <span m='14970'>get</span> <span m='15110'>up, I</span> <span m='15350'>check</span> <span m='15590'>my</span> <span m='15720'>emails.</span> <span m='16630'>Typically</span> <span m='16760'>I</span> <span m='16860'>have</span> <span m='17300'>customers</span> <span m='17890'>who</span> <span m='18070'>are</span> <span m='18670'>wanting</span> <span m='18940'>price</span> <span m='19260'>quotes</span> <span m='19690'>on</span> <span m='19820'>new</span> <span m='19970'>items</span> <span m='20530'>or</span> <span m='21030'>wondering</span> <span m='21370'>where</span> <span m='21470'>their</span> <span m='21620'>labels</span> <span m='21980'>are.</span> <span m='22950'>I</span> <span m='23910'>go</span> <span m='24050'>through</span> <span m='24240'>that</span> <span m='24600'>and</span> <span m='25430'>get</span> <span m='25560'>all</span> <span m='25680'>my</span> <span m='25810'>current</span> <span m='26230'>emails</span> <span m='26640'>through</span> <span m='26980'>and</span> <span m='27090'>then</span> <span m='27630'>I'm</span> <span m='28060'>out in</span> <span m='28220'>the</span> <span m='28340'>field</span> <span m='28680'>trying</span> <span m='28850'>to</span> <span m='28920'>generate</span> <span m='29300'>new</span> <span m='29410'>bushiness,</span> <span m='29890'>whether</span> <span m='30160'>it's</span> <span m='30300'>through</span> <span m='30430'>phone</span> <span m='30700'>calls</span> <span m='31170'>or</span> <span m='31510'>knocking</span> <span m='31820'>on</span> <span m='31930'>doors,</span> <span m='32520'>basically</span> <span m='33250'>looking</span> <span m='33510'>for</span> <span m='33720'>new</span> <span m='34410'>companies</span> <span m='34780'>that</span> <span m='34850'>could</span> <span m='34910'>utilize</span> <span m='35390'>our</span> <span m='35480'>services.</span> </p><p><span m='36610'>Current</span> <span m='36980'>educational</span> <span m='37530'>path,</span> <span m='38520'>after</span> <span m='38790'>high</span> <span m='38940'>school</span> <span m='39180'>I</span> <span m='39240'>went</span> <span m='39450'>to</span> <span m='39660'>Cal</span> <span m='39910'>Poly</span> <span m='40220'>San</span> <span m='40470'>Luis</span> <span m='40710'>Obispo.</span> <span m='41740'>Got</span> <span m='41920'>my</span> <span m='42080'>degree</span> <span m='42480'>in</span> <span m='42560'>business</span> <span m='42950'>marketing</span> <span m='43360'>there.</span> <span m='45210'>I</span> <span m='45620'>basically</span> <span m='46280'>knew</span> <span m='46470'>I</span> <span m='46540'>was going to</span> <span m='46590'>want</span> <span m='46770'>to</span> <span m='46810'>do</span> <span m='46920'>sales.</span> <span m='48590'>Started</span> <span m='48800'>with</span> <span m='48940'>a</span> <span m='48990'>company</span> <span m='49420'>outside</span> <span m='49870'>of</span> <span m='50060'>Cal</span> <span m='50260'>Poly</span> <span m='50990'>that</span> <span m='51120'>I met</span> <span m='51330'>through</span> <span m='51410'>the</span> <span m='51490'>career fair.</span> <span m='52400'>I</span> <span m='52500'>wish</span> <span m='52990'>I</span> <span m='53110'>knew</span> <span m='53890'>that</span> <span m='55900'>basically</span> <span m='56600'>you</span> <span m='56720'>can</span> <span m='58560'>do</span> <span m='58720'>anything</span> <span m='59000'>you</span> <span m='59100'>want.</span> <span m='59820'>As</span> <span m='59920'>long</span> <span m='60210'>as</span> <span m='60310'>you're</span> <span m='60720'>focused</span> <span m='61780'>and</span> <span m='62050'>really</span> <span m='62260'>dedicated</span> <span m='62760'>to</span> <span m='62810'>that</span> <span m='63020'>specific</span> <span m='63430'>field,</span> <span m='63950'>you</span> <span m='64160'>can</span> <span m='65040'>succeed.</span> </p>","file":{"id":623315,"video_id":"","name":"3090-Michael - Account Executive.mp4","duration":66130,"thumbnail_url":null}});