Paula is a consultant for small businesses and she specializes in helping them get their product to market. Her typical day includes lots of organization. Paula was a Psychology major with a minor in Biology, but her first job was in retail, which she says was fun and she participated in their management training program. Most of her experience comes from Automotive Finance, which includes a variety of experiences including collections and 're-marketing'. Paula adds that she took all she learned from the big company and applied it to her companies.
Business development is a combination of networking, strategic analysis, marketing, and sales. Business development professionals can be involved in everything from the development of their employers' products and services, to the creation of marketing strategies, to the generation of sales leads, to negotiating and closing deals.
There are business development jobs in all industries - from tech startups to huge international corporations. Sometimes they are considered as business-to-business sales.
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