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INTERACTION DESIGNER: You Have To Ask The Right Questions

About this video 

Micah, an interaction designer, spends his typical day solving creative problems for companies by uncovering how new technology should work and the ways in which people could use them. He got into design because he is passionate about understanding how new processes work and figuring out what new designs could improve people's lives. He tells us that to understand people and what they want, you have to ask the right questions and you have to not just listen to what people are saying, but what they are not as well.

Degree: Industrial Design
Job Title: Interaction Designer

Job Summary: Commercial and Industrial Designers

Job Description

Industrial designers develop the concepts for manufactured products, such as cars, home appliances, and toys. They combine art, business, and engineering to make products that people use every day.

On-the-Job Training

None

Additional Info

An increasing number of designers are also getting a Master of Business Administration (MBA) to gain business skills.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$35,000 - $95,000
Projected job growth
Projected Job Growth
5 to 15 percent
Typical schedule
Typical schedule
Full-time
Typical workplace
Typical workplace
Office, Indoor
Personal qualities
Personal Qualities
Detail oriented, Problem solving skills, Creativity, Technical skills, People skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='770'>My</span> <span m='900'>name</span> <span m='1080'>is</span> <span m='1210'>Micah Zehnder.</span> <span m='2905'>I'm</span> <span m='3310'>an</span> <span m='3520'>interaction</span> <span m='4019'>designer.</span> <span m='4319'>And</span> <span m='4620'>what</span> <span m='4930'>that</span> <span m='5090'>means</span> <span m='5360'>is</span> <span m='5510'>that</span> <span m='5630'>I</span> <span m='5740'>solve</span> <span m='6210'>interesting</span> <span m='6535'>and</span> <span m='6860'>creative</span> <span m='7200'>problems</span> <span m='7850'>for</span> <span m='7950'>companies.</span> <span m='9700'>I'm</span> <span m='9870'>actually</span> <span m='10200'>a</span> <span m='10770'>creative</span> <span m='11600'>problem</span> <span m='12080'>solver</span> <span m='12720'>for</span> <span m='12890'>a</span> <span m='12960'>living.</span> <span m='13870'>I</span> <span m='13980'>get</span> <span m='14220'>to</span> <span m='14720'>uncover</span> <span m='15300'>how</span> <span m='15640'>new</span> <span m='15770'>technology</span> <span m='16379'>should</span> <span m='16660'>work</span> <span m='16970'>and</span> <span m='17450'>the</span> <span m='17550'>way</span> <span m='17840'>that</span> <span m='18110'>people</span> <span m='18430'>could</span> <span m='18560'>use</span> <span m='18760'>technologies</span> <span m='19270'>in</span> <span m='19400'>new</span> <span m='19530'>environments.</span> </p><p><span m='20980'>So,</span> <span m='22200'>I</span> <span m='22330'>studied</span> <span m='22740'>design</span> <span m='23190'>in</span> <span m='23430'>college.</span> <span m='24890'>What</span> <span m='25340'>drove</span> <span m='25610'>me</span> <span m='25810'>to</span> <span m='25990'>become</span> <span m='26320'>a</span> <span m='26370'>designer</span> <span m='26920'>is</span> <span m='27150'>that</span> <span m='27280'>it's</span> <span m='27480'>both</span> <span m='27710'>in</span> <span m='27810'>my</span> <span m='27950'>family</span> <span m='28460'>but</span> <span m='28610'>it's</span> <span m='28770'>also</span> <span m='29050'>something</span> <span m='29560'>that</span> <span m='29900'>I'm</span> <span m='30070'>passionate</span> <span m='30570'>about.</span> <span m='31170'>I</span> <span m='31190'>love</span> <span m='31520'>trying</span> <span m='31840'>to</span> <span m='32000'>understand</span> <span m='32590'>things</span> <span m='32820'>and</span> <span m='32970'>take things</span> <span m='33380'>apart.</span> </p><p><span m='35530'>Sometimes,</span> <span m='35940'>taking</span> <span m='36290'>things</span> <span m='36530'>apart</span> <span m='36890'>means</span> <span m='37130'>understanding</span> <span m='37700'>how</span> <span m='37920'>processes</span> <span m='38710'>work</span> <span m='39030'>and</span> <span m='39320'>understanding</span> <span m='39870'>how</span> <span m='40050'>to</span> <span m='40130'>communicate</span> <span m='40830'>them</span> <span m='41010'>to</span> <span m='41090'>the</span> <span m='41180'>right</span> <span m='41440'>people,</span> <span m='43130'>understanding</span> <span m='43710'>the</span> <span m='43840'>sort</span> <span m='44060'>of</span> <span m='44130'>things</span> <span m='44380'>that</span> <span m='44510'>people</span> <span m='44840'>would</span> <span m='45060'>want,</span> <span m='46050'>and</span> <span m='46330'>knowing</span> <span m='46610'>how</span> <span m='46740'>to</span> <span m='46830'>design</span> <span m='47230'>things</span> <span m='47540'>that</span> <span m='47670'>make</span> <span m='47860'>things</span> <span m='48170'>easier</span> <span m='48560'>to</span> <span m='48610'>use,</span> <span m='49020'>safer,</span> <span m='50660'>more</span> <span m='50850'>entertaining.</span> <span m='51300'>Those are</span> <span m='51750'>the</span> <span m='51980'>sort</span> <span m='52200'>of</span> <span m='52280'>things</span> <span m='52520'>that</span> <span m='52610'>I'm</span> <span m='52750'>passionate</span> <span m='52970'>about.</span> </p><p><span m='55210'>How I</span> <span m='55510'>learned</span> <span m='55810'>those</span> <span m='56090'>things</span> <span m='56410'>is</span> <span m='56790'>that I'm naturally</span> <span m='57280'>curious</span> <span m='58030'>about</span> <span m='58300'>what's</span> <span m='58580'>next,</span> <span m='59360'>what's</span> <span m='59600'>available</span> <span m='60270'>to</span> <span m='61300'>the</span> <span m='61500'>future</span> <span m='61950'>of</span> <span m='62030'>technology,</span> <span m='63020'>what's</span> <span m='63240'>available</span> <span m='63870'>to</span> <span m='64750'>the</span> <span m='64830'>future</span> <span m='65180'>of</span> <span m='65250'>humankind,</span> <span m='65960'>what</span> <span m='66190'>makes</span> <span m='66480'>people</span> <span m='66850'>smarter</span> <span m='67220'>and</span> <span m='67590'>better,</span> <span m='69270'>what</span> <span m='69450'>engages</span> <span m='69950'>them</span> <span m='70170'>with</span> <span m='70340'>products,</span> <span m='71220'>trying</span> <span m='71410'>to</span> <span m='71470'>find</span> <span m='71780'>out</span> <span m='71990'>the</span> <span m='72150'>causal</span> <span m='72540'>factors</span> <span m='72845'>of</span> <span m='73150'>behaviors,</span> <span m='74390'>understanding</span> <span m='75040'>what</span> <span m='75260'>makes</span> <span m='75550'>people</span> <span m='75830'>tick.</span> <span m='76215'>Those are</span> <span m='76600'>all of</span> <span m='76980'>the</span> <span m='77070'>sort</span> <span m='77300'>of</span> <span m='77360'>things</span> <span m='77650'>that</span> <span m='78106'>I'm passionate about.</span> </p><p><span m='80390'>One</span> <span m='80450'>of</span> <span m='80500'>the</span> <span m='80590'>things</span> <span m='80930'>that</span> <span m='81170'>I</span> <span m='81340'>think</span> <span m='81740'>really</span> <span m='82260'>was</span> <span m='82500'>instrumental</span> <span m='82885'>to</span> <span m='83270'>how</span> <span m='83490'>I</span> <span m='83630'>got</span> <span m='83880'>to</span> <span m='83940'>where</span> <span m='84090'>I am</span> <span m='84250'>today</span> <span m='85000'>is</span> <span m='85470'>really</span> <span m='85730'>asking</span> <span m='86050'>great</span> <span m='86410'>questions,</span> <span m='87720'>trying</span> <span m='87990'>to</span> <span m='88090'>understand</span> <span m='88720'>why</span> <span m='88940'>people</span> <span m='89280'>do</span> <span m='89430'>things.</span> <span m='89750'>Sometimes,</span> <span m='90260'>you</span> <span m='90350'>have</span> <span m='90500'>to</span> <span m='90590'>listen</span> <span m='90960'>to</span> <span m='91490'>what</span> <span m='92110'>they're</span> <span m='92280'>not</span> <span m='92620'>saying,</span> <span m='93110'>not</span> <span m='93270'>necessarily</span> <span m='93720'>what</span> <span m='93900'>they</span> <span m='94010'>are</span> <span m='94180'>saying,</span> <span m='95130'>and</span> <span m='95300'>ask</span> <span m='95510'>really</span> <span m='95740'>great</span> <span m='95930'>questions.</span> </p><p><span m='96390'>The</span> <span m='96590'>question</span> <span m='96980'>of</span> <span m='97330'>how</span> <span m='97490'>was</span> <span m='97650'>your</span> <span m='97810'>day</span> <span m='98070'>today</span> <span m='98560'>is</span> <span m='98750'>too</span> <span m='98930'>general.</span> <span m='99370'>You</span> <span m='99470'>need</span> <span m='99600'>to</span> <span m='99650'>be</span> <span m='99740'>more</span> <span m='100010'>specific</span> <span m='100690'>and</span> <span m='100830'>say,</span> <span m='101320'>what</span> <span m='101820'>was</span> <span m='102100'>the</span> <span m='102200'>funniest</span> <span m='102740'>thing</span> <span m='102920'>you</span> <span m='103100'>heard</span> <span m='103290'>today?</span> <span m='103595'>Or,</span> <span m='103900'>what</span> <span m='104120'>was</span> <span m='104360'>the</span> <span m='104480'>most</span> <span m='105220'>enjoyable</span> <span m='105840'>part</span> <span m='106040'>of</span> <span m='106150'>your</span> <span m='106310'>day?</span> <span m='107040'>Or,</span> <span m='107290'>what</span> <span m='107830'>friend</span> <span m='108190'>did</span> <span m='108280'>you</span> <span m='108390'>talk</span> <span m='108740'>to</span> <span m='109140'>that really inspired</span> <span m='109400'>you</span> <span m='109660'>today?</span> </p><p><span m='110110'>And</span> <span m='110540'>learning</span> <span m='110830'>how</span> <span m='110990'>to</span> <span m='111060'>ask</span> <span m='111470'>really</span> <span m='111730'>great</span> <span m='112130'>questions</span> <span m='113030'>is</span> <span m='113490'>how</span> <span m='113620'>you</span> <span m='113770'>find</span> <span m='114160'>out</span> <span m='114310'>a</span> <span m='114360'>lot</span> <span m='114640'>more</span> <span m='114990'>about</span> <span m='115440'>what</span> <span m='115670'>you</span> <span m='116210'>could</span> <span m='116580'>do</span> <span m='116940'>with</span> <span m='117130'>that</span> <span m='117320'>information</span> <span m='118480'>and</span> <span m='118580'>how</span> <span m='118750'>you</span> <span m='118920'>can</span> <span m='119060'>help</span> <span m='119350'>them</span> <span m='119550'>make</span> <span m='119730'>better</span> <span m='120030'>decisions.</span> </p>","file":{"id":255734,"video_id":"2701282613001","name":"69358217","duration":121770,"thumbnail_url":null}});