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BUSINESS DEVELOPMENT MANAGER: Communicating With People Of Different Cultures In The Global Economy

About this video 

Helen, a business development manager, spends her typical day talking to different companies to figure out the potential for a mutually beneficial partnership. Her company creates solutions for problems that the client companies may be having. She tells us that in this global economy, it is important to be flexible when it comes to talking to your clients.

Degree: Business Administration, Management and Operations - Economics
Job Title: Business Development Manager

Job Summary: Business Development

Job Description

Business development is a combination of networking, strategic analysis, marketing, and sales. Business development professionals can be involved in everything from the development of their employers' products and services, to the creation of marketing strategies, to the generation of sales leads, to negotiating and closing deals.

On-the-Job Training

No

Additional Info

There are business development jobs in all industries - from tech startups to huge international corporations. Sometimes they are considered as business-to-business sales.

Certification Requirement
Recommended by the American Society for Training and Development or the International Society for Performance Improvement.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$50,000 - $150,000
Projected job growth
Projected Job Growth
10 to 20 percent
Typical schedule
Typical schedule
Full-time, Long hours
Typical workplace
Typical workplace
Travel, Indoor, Office
Personal qualities
Personal Qualities
Detail oriented, Networking, People skills, Verbal communication skills, Written communication skills, Teamwork, Leadership ability, Mathematical skills, Organizational skills, Problem solving skills
P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='710'>Hi</span> <span m='1050'>my</span> <span m='1200'>name</span> <span m='1440'>is</span> <span m='1610'>Helen.</span> <span m='2970'>I'm</span> <span m='3120'>a</span> <span m='3600'>business</span> <span m='4040'>development</span> <span m='4710'>manager.</span> <span m='5300'>So</span> <span m='5520'>you</span> <span m='5720'>might</span> <span m='6030'>wonder</span> <span m='6470'>what</span> <span m='6680'>it</span> <span m='6810'>is,</span> <span m='7220'>but</span> <span m='7700'>it's</span> <span m='8576'>as</span> <span m='8920'>simple</span> <span m='9280'>as</span> <span m='9470'>that</span> <span m='10700'>I</span> <span m='10850'>talk</span> <span m='11300'>to</span> <span m='11430'>different</span> <span m='11790'>companies</span> <span m='12420'>that</span> <span m='13170'>we</span> <span m='13350'>might</span> <span m='13620'>potentially</span> <span m='14260'>work</span> <span m='14630'>with</span> <span m='15230'>and</span> <span m='15680'>figure</span> <span m='16030'>out</span> <span m='16650'>how</span> <span m='17720'>we</span> <span m='17810'>can</span> <span m='17940'>help</span> <span m='18270'>them</span> <span m='18520'>to</span> <span m='18740'>achieve</span> <span m='19150'>their</span> <span m='19490'>goals,</span> <span m='21110'>how</span> <span m='21560'>to</span> <span m='21720'>better</span> <span m='23160'>address</span> <span m='23480'>their</span> <span m='23680'>needs.</span> <span m='24130'>And</span> <span m='24240'>then</span> <span m='24510'>I talk</span> <span m='24770'>to</span> <span m='26640'>my</span> <span m='27310'>coworkers</span> <span m='28240'>and</span> <span m='28650'>figure out</span> <span m='28950'>what</span> <span m='29310'>we can</span> <span m='29410'>do</span> <span m='29680'>to</span> <span m='30240'>make</span> <span m='30410'>it</span> <span m='30500'>happen.</span> <span m='31350'>And</span> <span m='32009'>it</span> <span m='32159'>involved</span> <span m='32570'>a</span> <span m='32689'>bit</span> <span m='32900'>of</span> <span m='32990'>project</span> <span m='33470'>management,</span> <span m='34860'>building</span> <span m='36150'>products,</span> <span m='36565'>building</span> <span m='37250'>apps,</span> <span m='37870'>talking</span> <span m='38200'>to</span> <span m='38330'>developers</span> <span m='39080'>inside</span> <span m='40040'>our</span> <span m='41070'>company,</span> <span m='42190'>and</span> <span m='42760'>presenting</span> <span m='43440'>the</span> <span m='43540'>solution</span> <span m='44020'>that</span> <span m='44506'>we</span> <span m='44992'>finally come</span> <span m='45478'>up with</span> <span m='45964'>to</span> <span m='46450'>the</span> <span m='46936'>clients</span> <span m='47422'>and</span> <span m='47908'>making sure</span> <span m='48394'>that</span> <span m='48880'>everyone</span> <span m='49366'>is</span> <span m='49852'>happy</span> <span m='51310'>and</span> <span m='52282'>it's</span> <span m='52768'>profitable</span> <span m='53254'>for both</span> <span m='53740'>parties.</span> </p><p><span m='55280'>As</span> <span m='55450'>far</span> <span m='55680'>as</span> <span m='55830'>the</span> <span m='55950'>typical</span> <span m='56310'>day</span> <span m='56570'>goes,</span> <span m='57140'>it</span> <span m='57330'>can</span> <span m='57520'>be</span> <span m='58200'>as</span> <span m='58410'>boring</span> <span m='59090'>as</span> <span m='59760'>replying</span> <span m='60910'>to</span> <span m='61090'>emails</span> <span m='62040'>or</span> <span m='65129'>doing</span> <span m='65370'>some</span> <span m='65430'>market</span> <span m='65920'>research,</span> <span m='66620'>or</span> <span m='66700'>browsing</span> <span m='67080'>websites.</span> <span m='67790'>Or</span> <span m='68200'>it</span> <span m='68380'>can</span> <span m='68540'>be</span> <span m='69455'>the</span> <span m='69810'>fun</span> <span m='70010'>stuff</span> <span m='70335'>as</span> <span m='70660'>attending</span> <span m='71000'>different</span> <span m='71340'>conferences</span> <span m='71823'>and talking</span> <span m='72306'>to new</span> <span m='72790'>people</span> <span m='73760'>and</span> <span m='74140'>trying</span> <span m='74520'>out</span> <span m='76260'>new</span> <span m='76490'>products,</span> <span m='77160'>new</span> <span m='77320'>games,</span> <span m='78040'>new</span> <span m='80360'>technologies.</span> <span m='82565'>It</span> <span m='83040'>depends.</span> <span m='83690'>It's</span> <span m='83900'>a</span> <span m='83950'>lot</span> <span m='84090'>of</span> <span m='84310'>fun.</span> </p><p><span m='85590'>My</span> <span m='85790'>major</span> <span m='86300'>is</span> <span m='86570'>economics</span> <span m='88240'>and</span> <span m='88575'>a</span> <span m='88910'>bit of</span> <span m='89260'>management</span> <span m='89950'>on</span> <span m='90110'>the</span> <span m='90200'>side.</span> <span m='90690'>And</span> <span m='90970'>since</span> <span m='92522'>my</span> <span m='93000'>position</span> <span m='93410'>involves</span> <span m='94280'>managing</span> <span m='94860'>people,</span> <span m='95440'>management</span> <span m='96130'>of</span> <span m='96390'>developers,</span> <span m='97320'>and</span> <span m='98510'>making</span> <span m='98870'>the</span> <span m='99020'>team</span> <span m='99410'>work,</span> <span m='101020'>it</span> <span m='101200'>helps</span> <span m='101590'>a</span> <span m='101660'>lot.</span> <span m='102380'>And</span> <span m='103450'>the</span> <span m='103520'>business</span> <span m='104000'>side</span> <span m='104260'>of</span> <span m='104370'>it</span> <span m='104550'>helps</span> <span m='105070'>to</span> <span m='105850'>define</span> <span m='106650'>the</span> <span m='106720'>pricing</span> <span m='107055'>strategy,</span> <span m='109374'>different</span> <span m='109870'>monetization</span> <span m='110366'>models</span> <span m='110862'>and</span> <span m='111358'>whatnot.</span> <span m='112846'>And</span> <span m='113342'>given</span> <span m='113850'>that</span> <span m='114190'>I'm</span> <span m='114620'>from</span> <span m='114780'>a</span> <span m='114870'>different</span> <span m='115260'>country,</span> <span m='116780'>it</span> <span m='116950'>also</span> <span m='117320'>broadens</span> <span m='118340'>the</span> <span m='118660'>knowledge</span> <span m='119080'>of</span> <span m='120242'>different</span> <span m='120950'>nationalities,</span> <span m='121840'>how</span> <span m='122360'>different</span> <span m='122860'>the</span> <span m='123280'>culture</span> <span m='123800'>of</span> <span m='123930'>different</span> <span m='124330'>people</span> <span m='125240'>is,</span> <span m='126120'>and</span> <span m='127010'>how</span> <span m='127190'>to</span> <span m='127700'>communicate</span> <span m='128729'>to</span> <span m='128820'>different</span> <span m='129720'>people</span> <span m='130210'>that</span> <span m='130389'>are--</span> <span m='131845'>because</span> <span m='132150'>we are</span> <span m='132390'>living</span> <span m='132560'>in</span> <span m='132700'>the</span> <span m='132780'>global</span> <span m='133100'>economy,</span> <span m='133600'>and</span> <span m='133980'>it's</span> <span m='134180'>important</span> <span m='134630'>to</span> <span m='134730'>be</span> <span m='134930'>flexible</span> <span m='136213'>when it</span> <span m='136666'>comes</span> <span m='137119'>to talking</span> <span m='137572'>to</span> <span m='138025'>different</span> <span m='138478'>people.</span> <span m='139840'>That's</span> <span m='140070'>what</span> <span m='141230'>business</span> <span m='141713'>development</span> <span m='142196'>is about.</span> </p><p><span m='144130'>What</span> <span m='144540'>I</span> <span m='144640'>know</span> <span m='144870'>now</span> <span m='145210'>that</span> <span m='145450'>I</span> <span m='145570'>wish</span> <span m='145830'>I</span> <span m='145900'>knew</span> <span m='146130'>when</span> <span m='146280'>I</span> <span m='146360'>was</span> <span m='146540'>younger</span> <span m='146990'>is</span> <span m='147240'>that</span> <span m='147500'>you</span> <span m='147570'>should</span> <span m='147810'>not</span> <span m='149420'>major</span> <span m='150120'>in</span> <span m='150290'>something</span> <span m='150680'>that</span> <span m='150810'>is</span> <span m='151060'>fashionable</span> <span m='152210'>or</span> <span m='152410'>your</span> <span m='152560'>parents</span> <span m='154170'>make</span> <span m='154480'>you</span> <span m='154570'>go</span> <span m='154760'>for</span> <span m='155070'>it.</span> <span m='155870'>Just</span> <span m='156280'>think</span> <span m='157370'>what</span> <span m='157560'>you're</span> <span m='157580'>really</span> <span m='157870'>good</span> <span m='158200'>at</span> <span m='161490'>and</span> <span m='162670'>think</span> <span m='162950'>where</span> <span m='163200'>you can</span> <span m='163550'>apply</span> <span m='164555'>the</span> <span m='164920'>knowledge,</span> <span m='167340'>so</span> <span m='167540'>you</span> <span m='167870'>enjoy</span> <span m='168240'>your</span> <span m='168630'>job</span> <span m='169190'>and</span> <span m='169510'>you're</span> <span m='169830'>really</span> <span m='170320'>efficient</span> <span m='170500'>at</span> <span m='170750'>it.</span> </p>","file":{"id":255737,"video_id":"2700793266001","name":"69361365","duration":172693,"thumbnail_url":null}});