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MARKETING ANALYST: If You Become Rich In Other Areas, You Don't Have To Worry About Money

About this video 

David, a marketing analyst at MDF Instruments, spends his typical day working with existing customers as well as trying to develop new business for the company. He has three pieces of advice to give to young people looking for work - firstly, that you should never let someone tell you you can't do something; secondly, that you should never stop working hard; and thirdly, you shouldn't ever do anything just for the money.

Degree: Economics
Job Title: Marketing Analyst
Employer: MDF Instruments

Job Summary: Market Research Analysts and Marketing Specialists

Job Description

Market research analysts study market conditions in local, regional, or national areas to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price. Market research analysts work in nearly every industry. They may work with the public to gather information and data, but they generally work at a computer, collecting and analyzing marketing data and preparing reports.

On-the-Job Training

short-term on-the-job training

Certification Requirement
Recommended by the Professional Researcher Certification (PRC).

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$35,000 - $115,000
Projected job growth
Projected Job Growth
35 to 45 percent
Typical schedule
Typical schedule
Full-time
Typical workplace
Typical workplace
Office, Travel, Indoor
Personal qualities
Personal Qualities
Detail oriented, Problem solving skills, Analytical skills, Written communication skills, Verbal communication skills, Organizational skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='190'>All</span> <span m='340'>right,</span> <span m='550'>So</span> <span m='760'>I</span> <span m='880'>am</span> <span m='1070'>currently</span> <span m='1600'>a</span> <span m='1650'>marketing</span> <span m='2110'>analyst</span> <span m='2590'>at</span> <span m='2880'>MDF</span> <span m='3080'>Instruments.</span> <span m='4590'>My</span> <span m='4730'>typical</span> <span m='5180'>day</span> <span m='5950'>looks</span> <span m='6310'>like</span> <span m='7110'>quite</span> <span m='7340'>a</span> <span m='7370'>few</span> <span m='7560'>phone</span> <span m='7870'>calls,</span> <span m='9810'>speaking</span> <span m='10340'>with</span> <span m='10510'>existing</span> <span m='10950'>customers,</span> <span m='11560'>trying</span> <span m='11820'>to</span> <span m='11900'>form</span> <span m='12270'>new</span> <span m='12410'>ones,</span> <span m='13280'>building</span> <span m='13720'>relationships.</span> <span m='15360'>So</span> <span m='15500'>I</span> <span m='15570'>spend</span> <span m='15860'>quite</span> <span m='16050'>a</span> <span m='16090'>bit</span> <span m='16219'>of</span> <span m='16309'>time</span> <span m='16560'>on</span> <span m='16640'>the</span> <span m='16700'>phone.</span> <span m='17395'>I</span> <span m='17710'>really,</span> <span m='18100'>really</span> <span m='18290'>enjoy</span> <span m='18690'>it.</span> </p><p><span m='20000'>That's</span> <span m='20240'>my</span> <span m='20360'>morning.</span> <span m='21510'>I</span> <span m='21640'>come</span> <span m='21940'>in</span> <span m='22500'>after</span> <span m='22810'>lunch</span> <span m='23120'>in</span> <span m='23190'>the</span> <span m='23300'>afternoon,</span> <span m='24460'>and</span> <span m='24880'>I</span> <span m='25230'>really</span> <span m='25500'>take</span> <span m='25760'>care</span> <span m='26000'>of</span> <span m='26080'>everything</span> <span m='26490'>that</span> <span m='26620'>I</span> <span m='26670'>kind of</span> <span m='26980'>put</span> <span m='27140'>together</span> <span m='27475'>in the morning.</span> <span m='28630'>I</span> <span m='28710'>spend</span> <span m='28980'>a</span> <span m='29050'>lot</span> <span m='29270'>of</span> <span m='29350'>time</span> <span m='29740'>meeting</span> <span m='30110'>with</span> <span m='30330'>my</span> <span m='30710'>regional</span> <span m='31090'>manager,</span> <span m='31550'>who you</span> <span m='31690'>guys</span> <span m='31940'>met,</span> <span m='32210'>Michael,</span> <span m='33060'>great</span> <span m='33490'>guy,</span> <span m='33970'>awesome</span> <span m='34350'>boss,</span> <span m='34690'>awesome</span> <span m='35070'>mentor.</span> <span m='35950'>We</span> <span m='36240'>have</span> <span m='36420'>a</span> <span m='36470'>lot</span> <span m='37000'>of</span> <span m='37280'>great</span> <span m='37660'>people</span> <span m='37990'>in the</span> <span m='38090'>office,</span> <span m='38820'>and I</span> <span m='39280'>really,</span> <span m='39700'>really</span> <span m='39900'>enjoy</span> <span m='40280'>it.</span> <span m='41560'>So</span> <span m='41770'>that's</span> <span m='42330'>my</span> <span m='42590'>typical</span> <span m='42960'>day,</span> <span m='43060'>a</span> <span m='43220'>lot</span> <span m='43480'>of</span> <span m='43550'>time</span> <span m='43750'>on</span> <span m='43820'>the</span> <span m='43870'>phone,</span> <span m='44240'>a lot</span> <span m='44430'>of</span> <span m='44550'>emails,</span> <span m='45490'>speaking</span> <span m='45930'>with</span> <span m='45990'>people,</span> <span m='46510'>meeting</span> <span m='46810'>with</span> <span m='46940'>people</span> <span m='47180'>face</span> <span m='47490'>to</span> <span m='47560'>face,</span> <span m='48810'>and</span> <span m='49030'>really</span> <span m='49280'>building</span> <span m='49610'>relationships.</span> </p><p><span m='50800'>So</span> <span m='50980'>how</span> <span m='51140'>did</span> <span m='51230'>I</span> <span m='51350'>get</span> <span m='51550'>here</span> <span m='51700'>today?</span> <span m='52030'>So</span> <span m='54080'>I</span> <span m='54240'>am</span> <span m='54400'>actually</span> <span m='54750'>from</span> <span m='54930'>the</span> <span m='55020'>Bay</span> <span m='55210'>Area.</span> <span m='55510'>I'm</span> <span m='55700'>currently</span> <span m='56070'>living</span> <span m='56300'>in</span> <span m='56380'>Los</span> <span m='56650'>Angeles.</span> <span m='58180'>I</span> <span m='58880'>went</span> <span m='59070'>to</span> <span m='59170'>college</span> <span m='59630'>to</span> <span m='59740'>play</span> <span m='59910'>baseball.</span> </p><p><span m='60730'>I've</span> <span m='60860'>always</span> <span m='61070'>wanted</span> <span m='61310'>to</span> <span m='61370'>play</span> <span m='61540'>baseball.</span> <span m='61980'>I've</span> <span m='62270'>played it</span> <span m='62390'>whole</span> <span m='62590'>life.</span> <span m='63290'>And</span> <span m='63960'>I</span> <span m='64069'>actually</span> <span m='64440'>went</span> <span m='64629'>to</span> <span m='64739'>a</span> <span m='64790'>junior</span> <span m='65150'>college</span> <span m='65500'>in</span> <span m='65580'>the</span> <span m='65660'>Bay</span> <span m='65860'>Area,</span> <span m='66290'>played</span> <span m='66820'>baseball</span> <span m='67200'>for</span> <span m='67340'>two</span> <span m='67490'>years.</span> <span m='68350'>And I</span> <span m='68850'>actually</span> <span m='69190'>was</span> <span m='69330'>lucky</span> <span m='69580'>enough</span> <span m='69810'>to</span> <span m='69860'>get</span> <span m='69960'>a</span> <span m='70020'>scholarship.</span> </p><p><span m='71180'>So</span> <span m='71500'>I</span> <span m='71630'>moved</span> <span m='71950'>down</span> <span m='72080'>to</span> <span m='72150'>Los</span> <span m='72450'>Angeles.</span> <span m='72890'>I</span> <span m='72940'>went</span> <span m='73110'>to</span> <span m='73180'>Pepperdine</span> <span m='73650'>for</span> <span m='73820'>two</span> <span m='73970'>years,</span> <span m='74810'>played</span> <span m='75010'>baseball</span> <span m='75460'>there</span> <span m='75740'>and</span> <span m='75850'>studied</span> <span m='76180'>economics.</span> <span m='77880'>Received</span> <span m='78310'>a</span> <span m='78360'>degree</span> <span m='78680'>in</span> <span m='78790'>economics</span> <span m='80382'>and</span> <span m='80760'>kind</span> <span m='80950'>of</span> <span m='81020'>went</span> <span m='81170'>out into</span> <span m='81460'>the</span> <span m='81590'>job</span> <span m='81860'>market,</span> <span m='83090'>decided</span> <span m='83560'>I</span> <span m='83620'>was</span> <span m='83820'>done</span> <span m='84000'>playing</span> <span m='84250'>baseball,</span> <span m='84890'>and</span> <span m='85700'>really,</span> <span m='86290'>really</span> <span m='86420'>worked</span> <span m='86680'>on</span> <span m='86800'>networking</span> <span m='86960'>and</span> <span m='87420'>finding</span> <span m='87780'>the</span> <span m='87870'>right</span> <span m='88150'>spot</span> <span m='88470'>for</span> <span m='88580'>me.</span> </p><p><span m='89622'>If</span> <span m='90000'>you</span> <span m='90120'>would</span> <span m='90200'>have</span> <span m='90300'>told</span> <span m='90470'>me</span> <span m='90600'>I</span> <span m='90670'>would</span> <span m='90810'>be</span> <span m='90960'>in</span> <span m='91110'>sales,</span> <span m='92760'>I</span> <span m='92890'>wouldn't have</span> <span m='93240'>believed</span> <span m='93600'>you.</span> <span m='94050'>But</span> <span m='94390'>I</span> <span m='94710'>really,</span> <span m='95140'>really</span> <span m='95630'>fell</span> <span m='95800'>in love with it.</span> <span m='96160'>You</span> <span m='96250'>get</span> <span m='96400'>to</span> <span m='96510'>meet</span> <span m='96690'>a</span> <span m='96760'>lot</span> <span m='97370'>of</span> <span m='97550'>great</span> <span m='97980'>people,</span> <span m='98740'>really</span> <span m='99000'>get</span> <span m='99170'>to</span> <span m='99240'>build</span> <span m='99500'>great</span> <span m='99710'>relationships.</span> <span m='100580'>And</span> <span m='100910'>I'm</span> <span m='101020'>selling</span> <span m='101330'>a</span> <span m='101640'>great,</span> <span m='102180'>great</span> <span m='102420'>product</span> <span m='102820'>that</span> <span m='102950'>I</span> <span m='103010'>really</span> <span m='103310'>believe</span> <span m='103720'>in.</span> </p><p><span m='104020'>And</span> <span m='104420'>I'm</span> <span m='104530'>working</span> <span m='104910'>with</span> <span m='105050'>people</span> <span m='105380'>who</span> <span m='105480'>want</span> <span m='105740'>me</span> <span m='105950'>to</span> <span m='106060'>become a</span> <span m='106400'>better</span> <span m='106660'>person</span> <span m='107090'>and</span> <span m='107250'>are</span> <span m='107920'>really</span> <span m='108230'>about</span> <span m='108580'>working</span> <span m='108880'>hard.</span> <span m='109320'>And,</span> <span m='109760'>for</span> <span m='109910'>me,</span> <span m='110050'>that's</span> <span m='110300'>what</span> <span m='110420'>it's</span> <span m='110470'>all about.</span> <span m='110990'>So</span> <span m='111120'>that's</span> <span m='111350'>why</span> <span m='111580'>I am</span> <span m='111750'>where I am.</span> </p><p><span m='112780'>What</span> <span m='113370'>do</span> <span m='113440'>I</span> <span m='113530'>wish</span> <span m='113780'>I</span> <span m='113830'>knew</span> <span m='114010'>when</span> <span m='114130'>I</span> <span m='114200'>started</span> <span m='114520'>my</span> <span m='114630'>career?</span> <span m='116500'>How</span> <span m='116620'>about</span> <span m='116840'>three</span> <span m='117070'>things</span> <span m='117380'>I</span> <span m='117910'>wish</span> <span m='118280'>I</span> <span m='118420'>knew</span> <span m='119370'>going</span> <span m='119730'>into</span> <span m='119820'>college?</span> <span m='121390'>The</span> <span m='121490'>first</span> <span m='121930'>one</span> <span m='122120'>would</span> <span m='122350'>be</span> <span m='122810'>do</span> <span m='122970'>not</span> <span m='123540'>ever</span> <span m='124240'>let</span> <span m='124460'>anybody</span> <span m='124860'>tell</span> <span m='125318'>you</span> <span m='125776'>you can't do</span> <span m='126234'>something.</span> </p><p><span m='128070'>If</span> <span m='128419'>I</span> <span m='129039'>would</span> <span m='129280'>have</span> <span m='129380'>know</span> <span m='129610'>I</span> <span m='129650'>would</span> <span m='129780'>have</span> <span m='129860'>graduated</span> <span m='130419'>from</span> <span m='130639'>somewhere</span> <span m='131590'>as</span> <span m='131800'>great</span> <span m='132200'>as</span> <span m='132390'>Pepperdine--</span> <span m='134320'>no one</span> <span m='134630'>ever</span> <span m='134780'>told</span> <span m='135020'>me I could</span> <span m='135350'>do that.</span> <span m='135670'>I</span> <span m='136210'>was</span> <span m='136420'>able</span> <span m='136630'>to</span> <span m='136730'>do</span> <span m='136890'>that</span> <span m='137090'>because</span> <span m='137420'>I</span> <span m='137500'>went</span> <span m='137790'>out</span> <span m='137970'>and</span> <span m='138070'>I</span> <span m='138120'>met</span> <span m='138410'>great</span> <span m='138730'>people</span> <span m='139100'>who</span> <span m='139200'>believed</span> <span m='139640'>in</span> <span m='139740'>me</span> <span m='139900'>and</span> <span m='140030'>helped</span> <span m='140220'>me</span> <span m='140360'>believe</span> <span m='140690'>in</span> <span m='140750'>myself.</span> <span m='141980'>And</span> <span m='142090'>I</span> <span m='142160'>proved</span> <span m='142440'>a</span> <span m='142490'>lot</span> <span m='142650'>of</span> <span m='142720'>people</span> <span m='143010'>wrong.</span> <span m='143290'>So</span> <span m='143960'>definitely</span> <span m='145160'>don't</span> <span m='145520'>ever</span> <span m='146020'>let</span> <span m='146360'>somebody</span> <span m='146690'>tell</span> <span m='146880'>you</span> <span m='147160'>you can't</span> <span m='147430'>do</span> <span m='147560'>something.</span> </p><p><span m='148630'>So</span> <span m='148840'>number</span> <span m='149170'>two,</span> <span m='150310'>I</span> <span m='150440'>would</span> <span m='150650'>say</span> <span m='151520'>do</span> <span m='151660'>not</span> <span m='151980'>ever</span> <span m='152330'>stop</span> <span m='152680'>working</span> <span m='152990'>hard.</span> <span m='153920'>The</span> <span m='154050'>most</span> <span m='154340'>important</span> <span m='154830'>thing</span> <span m='155010'>we</span> <span m='155100'>have</span> <span m='155250'>to</span> <span m='155360'>deal</span> <span m='155530'>with</span> <span m='155770'>on a</span> <span m='155890'>day</span> <span m='156060'>to</span> <span m='156160'>day</span> <span m='156300'>basis</span> <span m='156605'>is</span> <span m='156910'>adversity.</span> <span m='158390'>Every</span> <span m='158710'>day</span> <span m='158990'>we</span> <span m='159130'>get</span> <span m='159350'>knocked</span> <span m='159620'>down,</span> <span m='160020'>and</span> <span m='160350'>you</span> <span m='160520'>have</span> <span m='160680'>to</span> <span m='160810'>be</span> <span m='160930'>able</span> <span m='161140'>to</span> <span m='161250'>get</span> <span m='161400'>back</span> <span m='161610'>up.</span> <span m='162050'>The</span> <span m='162250'>people</span> <span m='162610'>who</span> <span m='162710'>make</span> <span m='163000'>it</span> <span m='163180'>are</span> <span m='163340'>the</span> <span m='163420'>people</span> <span m='163750'>who</span> <span m='163870'>can</span> <span m='164020'>deal</span> <span m='164260'>with</span> <span m='164410'>people</span> <span m='164690'>telling</span> <span m='164950'>them</span> <span m='165080'>they</span> <span m='165200'>can't</span> <span m='165470'>do</span> <span m='165630'>something</span> <span m='166100'>and</span> <span m='166300'>they're not</span> <span m='166530'>good</span> <span m='166730'>enough</span> <span m='167150'>and</span> <span m='167610'>the</span> <span m='167710'>people</span> <span m='168010'>who</span> <span m='168120'>can</span> <span m='168310'>fail</span> <span m='168760'>and</span> <span m='168950'>grow</span> <span m='169360'>rather</span> <span m='169720'>than</span> <span m='169900'>fail</span> <span m='170400'>and give</span> <span m='170765'>up.</span> <span m='171130'>So</span> <span m='171465'>please</span> <span m='172290'>just</span> <span m='172540'>always</span> <span m='172960'>keep</span> <span m='173190'>working,</span> <span m='173820'>always</span> <span m='174190'>work</span> <span m='174430'>hard,</span> <span m='175300'>and</span> <span m='175440'>just</span> <span m='176430'>always</span> <span m='176760'>want</span> <span m='176940'>more.</span> </p><p><span m='178510'>Number</span> <span m='178790'>three,</span> <span m='180000'>don't</span> <span m='180290'>ever</span> <span m='180520'>do</span> <span m='180670'>anything</span> <span m='181120'>just</span> <span m='181490'>for the money.</span> <span m='182230'>I</span> <span m='182350'>know</span> <span m='182540'>it</span> <span m='182650'>sounds</span> <span m='182950'>crazy.</span> <span m='183330'>It's the</span> <span m='183550'>opposite</span> <span m='183970'>of</span> <span m='184070'>what</span> <span m='184950'>basically</span> <span m='185350'>everybody</span> <span m='185740'>does</span> <span m='185990'>in</span> <span m='186080'>the</span> <span m='186150'>world.</span> </p><p><span m='186490'>But</span> <span m='187560'>you</span> <span m='187750'>really,</span> <span m='188180'>really</span> <span m='188360'>start</span> <span m='188710'>to</span> <span m='188800'>learn.</span> <span m='189280'>You</span> <span m='189400'>go</span> <span m='189590'>to</span> <span m='189680'>college</span> <span m='190140'>thinking,</span> <span m='190500'>man,</span> <span m='190710'>I</span> <span m='190750'>want</span> <span m='190920'>to</span> <span m='190970'>get</span> <span m='191140'>the</span> <span m='191220'>degree</span> <span m='191570'>I</span> <span m='191940'>can.</span> <span m='192290'>I want to make</span> <span m='192620'>the</span> <span m='192690'>most</span> <span m='192970'>money</span> <span m='193200'>that I can.</span> </p><p><span m='195270'>And</span> <span m='195420'>you</span> <span m='195520'>get</span> <span m='195730'>out</span> <span m='195960'>and</span> <span m='196040'>you</span> <span m='196150'>really</span> <span m='196430'>realize</span> <span m='196950'>that</span> <span m='197280'>it's</span> <span m='197600'>not</span> <span m='197910'>what</span> <span m='198050'>it's</span> <span m='198190'>about.</span> <span m='200470'>And</span> <span m='200520'>I</span> <span m='200610'>truly</span> <span m='201010'>believe</span> <span m='201350'>that</span> <span m='201500'>if</span> <span m='201630'>you</span> <span m='201770'>become</span> <span m='202210'>rich</span> <span m='202520'>in</span> <span m='202670'>other</span> <span m='202950'>areas,</span> <span m='203970'>you do not</span> <span m='204230'>ever</span> <span m='204430'>have</span> <span m='204620'>to</span> <span m='204710'>worry</span> <span m='204970'>about</span> <span m='205600'>money.</span> <span m='206760'>So</span> <span m='206950'>those</span> <span m='207700'>three</span> <span m='207890'>things</span> <span m='208200'>I</span> <span m='208250'>would</span> <span m='208360'>highly</span> <span m='208640'>recommend.</span> <span m='209190'>It</span> <span m='209240'>would've</span> <span m='209410'>been</span> <span m='209560'>nice</span> <span m='209770'>to</span> <span m='209930'>know.</span> <span m='211042'>But</span> <span m='211430'>I'm</span> <span m='211780'>in a</span> <span m='212130'>good</span> <span m='212510'>place</span> <span m='212810'>now.</span> </p>","file":{"id":255749,"video_id":"2698985293001","name":"69499051","duration":213908,"thumbnail_url":null}});