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DIRECTOR - CAREER & TECHNICAL EDUCATION, IN-DEPTH: New Generation Multitaskers

About this video 

Ruthie, the director of career and technical education in her school district, describes the challenges of her job, what she likes most, her key decisions, how to get into the industry, and work-life balance. She tells us that there are currently a lot of openings in career and technical education because many of the baby boomers who currently hold these positions are retiring. However, many of these jobs are morphing into ones that require much more multitasking, which Ruthie says is part of what the new generation is good at.

Degree: Commercial Art
Job Title: Director - Career & Technical Education
Employer: Schertz-Cibolo-Universal City School District

Job Summary: Educational, Guidance, School, and Vocational Counselors

Job Description

School counselors help students develop social skills and succeed in school. Career counselors assist people with the process of making career decisions by helping them choose a career or educational program.

On-the-Job Training

None

Additional Info

School counselors must have a state-issued credential to practice. This credential can be called a certification, a license, or an endorsement, depending on the state. Most states require a criminal background check as part of the credentialing process.

Certification Requirement
Required by the American School Counselors Association.

Quick Facts

Average salary
Average salary
National Statistic Change Location
Confirm
$30,000 - $90,000
Projected job growth
Projected Job Growth
15 to 25 percent
Typical schedule
Typical schedule
Full-time
Typical workplace
Typical workplace
Indoor, Office
Personal qualities
Personal Qualities
Empathy, People skills, Verbal communication skills, Patience, Problem solving skills, Written communication skills

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P3.instances[0].transcript.parse_transcript_data({"transcript":"<p><span m='440'>I</span> <span m='710'>think</span> <span m='1020'>what</span> <span m='1180'>I</span> <span m='1290'>like</span> <span m='1800'>the</span> <span m='1900'>most</span> <span m='2720'>about</span> <span m='3120'>my</span> <span m='3280'>job</span> <span m='3600'>now,</span> <span m='4230'>again,</span> <span m='4650'>is</span> <span m='4800'>working</span> <span m='5170'>with</span> <span m='5340'>people,</span> <span m='6030'>when</span> <span m='6280'>I</span> <span m='6360'>have</span> <span m='6620'>the</span> <span m='6780'>opportunity</span> <span m='7480'>to</span> <span m='7570'>work</span> <span m='7800'>with</span> <span m='7940'>a</span> <span m='7990'>student</span> <span m='8310'>or</span> <span m='8630'>a</span> <span m='8860'>teacher</span> <span m='9125'>or</span> <span m='9390'>an</span> <span m='9590'>administrator</span> <span m='10790'>and</span> <span m='10950'>see</span> <span m='11190'>the</span> <span m='11310'>pieces</span> <span m='11830'>come</span> <span m='12040'>together.</span> <span m='12780'>When</span> <span m='13080'>I</span> <span m='13170'>have</span> <span m='13400'>the</span> <span m='13570'>opportunity</span> <span m='14250'>to</span> <span m='14350'>help</span> <span m='14770'>someone,</span> <span m='15950'>or</span> <span m='16400'>to</span> <span m='16470'>help</span> <span m='16780'>people</span> <span m='17160'>work</span> <span m='17460'>together,</span> <span m='18290'>or</span> <span m='18600'>to</span> <span m='18680'>see</span> <span m='19010'>the</span> <span m='19160'>pieces</span> <span m='19660'>come</span> <span m='19870'>together,</span> <span m='20710'>or</span> <span m='21650'>I</span> <span m='21790'>see</span> <span m='21990'>the</span> <span m='22120'>light</span> <span m='22470'>come</span> <span m='22710'>on</span> <span m='22900'>in</span> <span m='23020'>someone's</span> <span m='23360'>eye,</span> <span m='23750'>whether</span> <span m='24010'>it's</span> <span m='24150'>a</span> <span m='24200'>student</span> <span m='24485'>or</span> <span m='24900'>whether</span> <span m='25150'>it's</span> <span m='25270'>a</span> <span m='25350'>teacher,</span> <span m='25800'>or a</span> <span m='26010'>counselor,</span> <span m='26970'>and</span> <span m='27620'>have</span> <span m='27870'>the</span> <span m='28020'>opportunity</span> <span m='28760'>to</span> <span m='29740'>help</span> <span m='30230'>them</span> <span m='30360'>make</span> <span m='30550'>a</span> <span m='30610'>good</span> <span m='30810'>decision</span> <span m='31360'>or</span> <span m='31460'>help</span> <span m='31770'>them</span> <span m='32509'>feel</span> <span m='32840'>better</span> <span m='33110'>about</span> <span m='33350'>themselves,</span> <span m='33910'>that</span> <span m='34290'>really</span> <span m='34510'>invigorates</span> <span m='35180'>me.</span> </p><p><span m='35840'>What</span> <span m='36260'>I'm</span> <span m='36380'>not</span> <span m='36690'>happy</span> <span m='37040'>about</span> <span m='37520'>is</span> <span m='38690'>when</span> <span m='39100'>I</span> <span m='39160'>have</span> <span m='39350'>to</span> <span m='39460'>work</span> <span m='39670'>alone.</span> <span m='40490'>And</span> <span m='40960'>that</span> <span m='41130'>is</span> <span m='41290'>part</span> <span m='41490'>of</span> <span m='41560'>my</span> <span m='41740'>job.</span> <span m='42770'>I</span> <span m='43000'>work</span> <span m='43280'>with</span> <span m='43420'>budgets.</span> <span m='44140'>I</span> <span m='44350'>work</span> <span m='44800'>with</span> <span m='45050'>numbers.</span> <span m='45820'>I</span> <span m='45840'>work</span> <span m='46130'>with</span> <span m='46350'>data.</span> <span m='47720'>I</span> <span m='47950'>work</span> <span m='48280'>with</span> <span m='48490'>reports,</span> <span m='48870'>which</span> <span m='49250'>is</span> <span m='49500'>a</span> <span m='49620'>very</span> <span m='49700'>critical</span> <span m='49980'>and</span> <span m='50430'>important</span> <span m='50860'>part</span> <span m='51060'>of</span> <span m='51130'>my</span> <span m='51290'>job,</span> <span m='51730'>and</span> <span m='51840'>it</span> <span m='51940'>has</span> <span m='52150'>to</span> <span m='52290'>be</span> <span m='52420'>done.</span> <span m='53260'>But</span> <span m='53460'>those</span> <span m='53670'>times</span> <span m='54080'>did</span> <span m='54210'>I</span> <span m='54240'>have</span> <span m='54430'>to</span> <span m='54520'>work</span> <span m='54730'>in</span> <span m='54840'>isolation,</span> <span m='55610'>which</span> <span m='55830'>are</span> <span m='55980'>very</span> <span m='56250'>important,</span> <span m='57550'>still</span> <span m='57830'>have</span> <span m='58030'>to</span> <span m='58130'>be</span> <span m='58290'>done.</span> <span m='58620'>And</span> <span m='58750'>it's</span> <span m='58890'>probably</span> <span m='59340'>the</span> <span m='59530'>least</span> <span m='60060'>favorite</span> <span m='60480'>part</span> <span m='60690'>of</span> <span m='60740'>my</span> <span m='60890'>job</span> <span m='61320'>but</span> <span m='61570'>also</span> <span m='61860'>a</span> <span m='61960'>very</span> <span m='62040'>important</span> <span m='62430'>part</span> <span m='62560'>of</span> <span m='62620'>my</span> <span m='62720'>job.</span> </p><p><span m='63480'>It's</span> <span m='63800'>not</span> <span m='64260'>terribly</span> <span m='65420'>difficult</span> <span m='66210'>to</span> <span m='66310'>get</span> <span m='66490'>a</span> <span m='66580'>job</span> <span m='67060'>in</span> <span m='67350'>education.</span> <span m='68370'>And</span> <span m='68550'>it's</span> <span m='68770'>not</span> <span m='69010'>terribly</span> <span m='69390'>difficult</span> <span m='69890'>to</span> <span m='69980'>get</span> <span m='70130'>a</span> <span m='70200'>job</span> <span m='70580'>in</span> <span m='70780'>career and</span> <span m='71170'>technical</span> <span m='71650'>education,</span> <span m='73340'>because</span> <span m='74090'>at</span> <span m='75130'>this</span> <span m='75330'>point</span> <span m='75610'>in</span> <span m='75730'>time,</span> <span m='76950'>in</span> <span m='77205'>career and</span> <span m='77460'>technical</span> <span m='77870'>education,</span> <span m='78220'>there's</span> <span m='78660'>a</span> <span m='78720'>great</span> <span m='79200'>number</span> <span m='79710'>of</span> <span m='79830'>people</span> <span m='80460'>in</span> <span m='80660'>my</span> <span m='80880'>age</span> <span m='81230'>group</span> <span m='81800'>that</span> <span m='81980'>are</span> <span m='82040'>beginning</span> <span m='82590'>to</span> <span m='82750'>retire.</span> </p><p><span m='83890'>For</span> <span m='84470'>many,</span> <span m='84970'>many,</span> <span m='85240'>many</span> <span m='85520'>years,</span> <span m='85920'>there</span> <span m='86050'>were</span> <span m='86190'>not</span> <span m='86500'>a</span> <span m='86590'>lot</span> <span m='86830'>of</span> <span m='86940'>job</span> <span m='87240'>openings</span> <span m='87710'>in</span> <span m='87890'>career and</span> <span m='88200'>technical</span> <span m='88600'>education,</span> <span m='89280'>because</span> <span m='90190'>we</span> <span m='90390'>all</span> <span m='90590'>enjoyed</span> <span m='90980'>our</span> <span m='91080'>jobs.</span> <span m='91380'>And,</span> <span m='91780'>so,</span> <span m='91930'>we</span> <span m='92070'>were</span> <span m='92240'>staying</span> <span m='92670'>in</span> <span m='92760'>our</span> <span m='92860'>jobs</span> <span m='93200'>for</span> <span m='93310'>a</span> <span m='93370'>long</span> <span m='93600'>time.</span> <span m='95150'>But</span> <span m='95420'>we</span> <span m='96030'>baby</span> <span m='96390'>boomers,</span> <span m='96980'>and</span> <span m='97140'>I'm</span> <span m='97210'>of</span> <span m='97800'>that</span> <span m='98180'>group,</span> <span m='99330'>are</span> <span m='99500'>beginning</span> <span m='100000'>to</span> <span m='100130'>get</span> <span m='100400'>the</span> <span m='100700'>area</span> <span m='101010'>that</span> <span m='101280'>we are</span> <span m='101600'>at</span> <span m='101800'>retirement</span> <span m='102055'>age.</span> </p><p><span m='103070'>And</span> <span m='103170'>so</span> <span m='103350'>we</span> <span m='103560'>are</span> <span m='103640'>finding</span> <span m='104240'>that</span> <span m='104460'>there</span> <span m='104810'>are</span> <span m='105550'>lots</span> <span m='106040'>and</span> <span m='106160'>lots</span> <span m='106440'>of</span> <span m='106580'>openings</span> <span m='106860'>now</span> <span m='107450'>in</span> <span m='107620'>both</span> <span m='107900'>administration</span> <span m='108320'>and</span> <span m='108740'>in</span> <span m='109180'>teaching.</span> <span m='111030'>However,</span> <span m='112310'>as</span> <span m='112660'>we</span> <span m='112950'>do</span> <span m='113320'>leave,</span> <span m='114060'>those</span> <span m='114430'>jobs</span> <span m='114880'>are</span> <span m='114980'>morphing,</span> <span m='115560'>those</span> <span m='115770'>jobs</span> <span m='116130'>are</span> <span m='116240'>changing.</span> </p><p><span m='117420'>And</span> <span m='117520'>so,</span> <span m='117840'>as</span> <span m='118280'>new</span> <span m='118660'>people</span> <span m='119060'>are</span> <span m='119160'>coming</span> <span m='119510'>into</span> <span m='119840'>our</span> <span m='120020'>jobs,</span> <span m='120690'>it's</span> <span m='121120'>not</span> <span m='121460'>the</span> <span m='121590'>same</span> <span m='121870'>job</span> <span m='122210'>that</span> <span m='122370'>I</span> <span m='122460'>have.</span> <span m='123400'>The</span> <span m='123640'>person</span> <span m='124050'>that</span> <span m='124220'>may</span> <span m='124370'>be</span> <span m='124540'>following</span> <span m='125220'>me</span> <span m='125560'>into</span> <span m='125840'>this</span> <span m='126090'>particular</span> <span m='126560'>job</span> <span m='127160'>may</span> <span m='127410'>be</span> <span m='127560'>wearing</span> <span m='127880'>many</span> <span m='128100'>more</span> <span m='128310'>hats</span> <span m='128729'>than,</span> <span m='128860'>perhaps,</span> <span m='129280'>I did.</span> </p><p><span m='129660'>That</span> <span m='130580'>person</span> <span m='131009'>may</span> <span m='131190'>be</span> <span m='132630'>teaching</span> <span m='133540'>and</span> <span m='134120'>doing</span> <span m='134440'>part-time</span> <span m='134930'>administration</span> <span m='135770'>and</span> <span m='136090'>doing</span> <span m='136360'>part-time</span> <span m='136870'>counseling.</span> <span m='137800'>So</span> <span m='138090'>that's</span> <span m='138440'>part</span> <span m='138630'>of</span> <span m='138690'>that</span> <span m='138900'>multitasking</span> <span m='139750'>that</span> <span m='139950'>is</span> <span m='140130'>very</span> <span m='140420'>much</span> <span m='141070'>a</span> <span m='141200'>part</span> <span m='141560'>of</span> <span m='141850'>the</span> <span m='141950'>new</span> <span m='142130'>generation</span> <span m='142810'>and</span> <span m='142930'>the</span> <span m='143020'>younger</span> <span m='143290'>generation.</span> <span m='144130'>It's</span> <span m='144320'>part</span> <span m='144510'>of</span> <span m='144590'>what</span> <span m='144830'>they're</span> <span m='145000'>good</span> <span m='145290'>at,</span> <span m='145730'>even</span> <span m='145980'>more</span> <span m='146160'>so</span> <span m='146330'>than</span> <span m='146820'>my</span> <span m='147000'>generation</span> <span m='147295'>is.</span> </p><p><span m='148216'>Talk</span> <span m='148572'>to me</span> <span m='148930'>a</span> <span m='149020'>little</span> <span m='149190'>bit</span> <span m='149330'>about</span> <span m='149560'>my</span> <span m='149700'>work-life</span> <span m='150190'>balance.</span> <span m='150640'>And</span> <span m='150780'>I</span> <span m='150840'>get</span> <span m='151080'>that</span> <span m='151260'>lecture</span> <span m='151620'>from</span> <span m='151910'>my</span> <span m='152520'>adult</span> <span m='152870'>children,</span> <span m='153250'>as</span> <span m='153380'>well.</span> <span m='154150'>My</span> <span m='154570'>adult</span> <span m='154940'>daughter</span> <span m='155220'>tells</span> <span m='155490'>me</span> <span m='155610'>that</span> <span m='155770'>she</span> <span m='155940'>uses</span> <span m='156350'>me</span> <span m='156510'>as</span> <span m='156670'>her</span> <span m='156760'>example</span> <span m='157390'>of</span> <span m='157500'>work-life</span> <span m='157980'>balance,</span> <span m='158770'>as</span> <span m='158960'>her</span> <span m='159080'>nonexample</span> <span m='160190'>of</span> <span m='160330'>work-life</span> <span m='160750'>balance.</span> </p><p><span m='161890'>Again,</span> <span m='162300'>I'm</span> <span m='162480'>from</span> <span m='162660'>the</span> <span m='162760'>baby</span> <span m='163060'>boomer</span> <span m='163350'>generation.</span> <span m='164200'>And</span> <span m='164300'>we</span> <span m='164440'>were</span> <span m='164620'>all</span> <span m='164800'>about</span> <span m='165080'>work, work,</span> <span m='165577'>work, work,</span> <span m='166074'>work, work,</span> <span m='166571'>work</span> <span m='167070'>until</span> <span m='167210'>you</span> <span m='167380'>drop.</span> <span m='167800'>And</span> <span m='167950'>then,</span> <span m='168090'>that's</span> <span m='168340'>it.</span> </p><p><span m='169520'>What</span> <span m='171440'>I've</span> <span m='171580'>tried</span> <span m='171820'>to</span> <span m='171910'>learn</span> <span m='173220'>as</span> <span m='173450'>I've</span> <span m='173580'>gotten</span> <span m='173920'>older,</span> <span m='174270'>and</span> <span m='174370'>what</span> <span m='174500'>I've</span> <span m='174620'>tried</span> <span m='174880'>to</span> <span m='174970'>learn</span> <span m='175290'>from</span> <span m='175580'>my</span> <span m='175800'>adult</span> <span m='176160'>children</span> <span m='176690'>and</span> <span m='176760'>from</span> <span m='176940'>my</span> <span m='177080'>younger</span> <span m='177430'>friends,</span> <span m='178050'>is</span> <span m='178400'>that</span> <span m='178590'>there</span> <span m='178710'>has</span> <span m='179060'>to</span> <span m='179190'>be</span> <span m='179870'>a</span> <span m='179950'>work-life</span> <span m='180410'>balance,</span> <span m='180960'>that</span> <span m='181130'>you</span> <span m='181300'>really</span> <span m='181670'>have</span> <span m='182040'>to</span> <span m='182640'>put</span> <span m='182950'>everything</span> <span m='183420'>you</span> <span m='183540'>possibly</span> <span m='184150'>can</span> <span m='184490'>into</span> <span m='185270'>your</span> <span m='185550'>work</span> <span m='185960'>day,</span> <span m='186870'>and</span> <span m='187090'>do</span> <span m='187200'>the</span> <span m='187320'>best</span> <span m='187800'>possible,</span> <span m='189740'>honest,</span> <span m='190660'>ethical,</span> <span m='191930'>real,</span> <span m='195450'>I</span> <span m='195570'>think,</span> <span m='195860'>effort</span> <span m='196290'>into</span> <span m='196570'>your</span> <span m='196780'>job</span> <span m='197210'>so</span> <span m='197650'>that you</span> <span m='197810'>can</span> <span m='197980'>really</span> <span m='198440'>give</span> <span m='198700'>a</span> <span m='198760'>good</span> <span m='199170'>effort</span> <span m='199500'>to</span> <span m='199630'>your</span> <span m='199790'>job.</span> </p><p><span m='200420'>But</span> <span m='200650'>at</span> <span m='200760'>the</span> <span m='200860'>same</span> <span m='201270'>time,</span> <span m='201760'>save</span> <span m='202710'>some</span> <span m='203040'>quality</span> <span m='203920'>for</span> <span m='204110'>your</span> <span m='204270'>life,</span> <span m='204680'>for</span> <span m='204780'>your</span> <span m='204870'>home</span> <span m='205180'>life,</span> <span m='207770'>whatever</span> <span m='208140'>it</span> <span m='208240'>may</span> <span m='208390'>be.</span> <span m='208950'>Whether</span> <span m='209280'>your</span> <span m='209430'>home</span> <span m='209740'>like</span> <span m='210000'>is</span> <span m='210240'>church,</span> <span m='210600'>whether</span> <span m='210790'>your</span> <span m='210940'>home</span> <span m='211180'>life</span> <span m='211420'>is</span> <span m='211550'>your</span> <span m='211810'>direct</span> <span m='212210'>family</span> <span m='212740'>or</span> <span m='212830'>your</span> <span m='212980'>extended</span> <span m='213480'>family</span> <span m='213900'>or</span> <span m='213980'>whatever</span> <span m='214380'>that</span> <span m='214580'>might</span> <span m='214790'>look</span> <span m='215050'>like,</span> <span m='215720'>to</span> <span m='215920'>keep</span> <span m='216280'>your</span> <span m='216580'>body</span> <span m='216970'>healthy,</span> <span m='217530'>to</span> <span m='217680'>keep</span> <span m='217910'>your</span> <span m='218020'>soul</span> <span m='218360'>healthy,</span> <span m='218770'>to</span> <span m='218860'>keep</span> <span m='219040'>your</span> <span m='219160'>mind</span> <span m='219510'>healthy,</span> <span m='220190'>you've</span> <span m='220380'>got</span> <span m='220600'>to</span> <span m='220670'>find</span> <span m='220930'>that</span> <span m='221100'>balance.</span> <span m='221950'>And</span> <span m='222460'>I'm</span> <span m='222540'>learning</span> <span m='222930'>that.</span> <span m='223320'>And</span> <span m='223650'>we</span> <span m='224080'>never</span> <span m='224380'>quit</span> <span m='224610'>learning.</span> </p>","file":{"id":265608,"video_id":"2701214380001","name":"70674457","duration":225707,"thumbnail_url":null}});